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Virtual reality may have been the hot topic at this year’s GDC, but for Bryan Buskas, our SVP of performance ad sales, the bigger trend was a shift taking place in the physical world: An increased emphasis on gameplay that flowed across devices like PCs and consoles, to mobile.
Recently, the Application Developers Alliance sat down with Bryan Buskas and Matt Barash of AdColony at AppNation to discuss the latest new trends in mobile advertising and how both brands and mobile app developers are utilizing the latest innovations to connect with their audiences. Next Big Thing for Ads As mobile is the fastest growing segment…
AdColony is returning to Sandpoint, Idaho for the second annual Kochava Mobile Summit. Taking place February 11th through the 13th, the three day event offers exclusive access to the best in mobile industry insight, intelligence, and prediction.