Site not loading correctly? Ad is in our name, because it's what we do. This may cause issues if you're using ad blockers, and we don't serve any ads on our site.
Please pause or disable your ad blocker for our domain.
Looking for hot off the presses brand insight? Check out our new BRAG Index Brand Insight Infographics released June 23, 2022. What do they include? Well read on! Our BRAG Report, launched with Apptopia in May 2022, provided breakthrough insight on how apps performed relative to their brand strength (hence the report name – Brand…
Imagine that you’re killing it during a session with your favorite mobile game. You crush level 14 and eagerly await taking on your next challenge. While you wait, a brief ad appears that looks interesting. But you’ve got your game face on and you don’t want to lose focus by leaving the game, going to…
The BRAG Index, or Brand Relative App Growth Index, is a first of its kind report released by Digital Turbine and Apptopia in May 2022. The BRAG Index measures a brand’s app installs against its brand funnel (defined as consumer awareness and install intent) to find brands that had app growth that transcended its market…
In sports, bragging rights usually go to the winner on the field. The LA Rams, for example, have bragging rights for winning the Super Bowl in February. But while they can certainly brag to the other teams in the NFL, does that mean they had a stronger season than, say, your state high school football…
Last week Digital Turbine and AdColony had the honor of hosting a panel during the Game Developers Conference in San Francisco – which was likely the first in-person event in a very long time for many people. After a warm and delicious breakfast, the first in three years for many of us, the panelists took…
Digital Turbine is constantly keeping tabs on the mobile world, and every week, we’re sharing the most interesting and important need-to-know stories and articles. In this edition of Mobile Monday, the three stories we’re covering are Verizon’s new hub for subscriptions, 7-Eleven’s partnership with Rocket League, and the games industry’s biggest year for investment. Learn…
Hypercasual is certainly one of the gaming genres that has a wide audience with various demographics that enjoy playing. Their simple UI with an easy interface lowers a barrier for publishers to make the game but then it boosts high competition within this genre, and it’s surely not easy to survive when numerous new games…
Papaya Gaming is a rapidly-growing mobile gaming company that develops innovative versions of the most exciting and popular games and turns them into skill-based, real money tournaments. The company has reached a growth of over 2,000% active users in 2020 alone. Its games, Solitaire Cash & Bubble Cash, have been downloaded over 4 million times…
In our latest App Install Marketing Survey, publishers and UA marketers provided insights into their current preferred operating system, the utilization of SKAdNetwork, budget spend, inventory post-IDFA, and more. The survey also revealed the latest ideas for mobile campaign development, execution, and evaluation. Because there are many different ways to create and measure a successful…
If you are into puzzle games, building, decorating, and reconstructing a place from scratch, completing daily in-game tasks, and then recreating the game’s story with side characters, Tactile Games’ Lily’s Garden is the right choice for you! While the game had successful downloads worldwide, it also managed to reach a rating of 4.8 in both…