Publisher Spotlight: Tamatem

Posted Jan 13, 2017

Captivating users at a global scale is the aspiration of many mobile publishers, but there’s one that’s reaching the Arabic market better than most: Tamatem. Founded in 2008, Tamatem is a mobile games publisher focused on the MENA market. Specifically, they partner with game developers around the globe to produce localized versions of popular IPs…

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AdColonized: Getting to Know Ceji Bourgeois

Posted Jan 12, 2017

Ever wondered what it would be like to manage multiple offices across the country and keep all seven branches happy? Meet Ceji Bourgeois, the Manager of Office Administration at AdColony! She first gained experience at an independent film finance and production company, taking on many duties such as the executive assistant/office manager/production coordinator. With a passion for…

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Pocket Gamer Connects London

Top Sessions to Attend at Pocket Gamer Connects London

Posted Jan 11, 2017

This weekend, over 500 companies in the mobile gaming industry will attend Pocket Gamer Connects in London. With over 140+ speakers at the two-day conference, there is no doubt that event goers will learn tips, tricks, and the newest trends to success in mobile gaming. To help ease the stress of choosing sessions to attend, we’ve filtered…

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10 Fast Facts for the iPhone’s 10th Anniversary

Posted Jan 10, 2017

Ten years ago this week, Steve Jobs stood on stage at Macworld in San Francisco for the keynote address. It’s been ten years since that important day, and without that announcement, an entire industry would take who knows how many more years to build up than the explosion the iPhone catalyzed. The iPhone changed the way people used…

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Mobile Monday: Experiential Storytelling and the New York Times

Posted Jan 9, 2017

In this edition of Mobile Monday, we are taking a look at how the New York Times’ latest project may mean for the storytelling trends of traditional publishers on mobile. Late last week, the New York Times announced its foray into the next generation of mobile storytelling at CES. Moving beyond the confines of a traditional…

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Creative Showcase: Hilton 360°

Posted Jan 6, 2017

The desire to create immersive media experiences is not new. However, how those experiences are created is ever-changing, particularly on mobile. One of the most successful mobile ad creative executions of 2016 was a campaign by Hilton that leveraged both Instant-Play™ HD mobile video and 360° video to immerse viewers in one of their coveted…

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Shannon in Japan

AdColonized: Getting to Know Shannon Ray

Posted Jan 5, 2017

Most people have lived in only one or two states, but there’s one AdColony team member who has lived in six! After growing up in Austin, Shannon earned her degree in Graphic Design at Auburn University. She gained a lot of invaluable experience at the web shop, carbonhouse, delivering web products for theatres, auditoriums, and concert halls. Some of her clients…

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Sessions to Celebrities – Getting the most out of GMGC Manila 2017

Posted Jan 4, 2017

The Global Mobile Games Confederation (GMGC) has become one of the biggest gaming events in Asia, and their kickoff 2017 event aims to continue the trend. Now entering it’s fifth year, GMGC begins its 2017 conference series with GMGC Manila at the Shangri-La Hotel in Manila, Philippines next week. The conference will bring together more…

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Apps Overtake PC and Console in Mobile-First Publishing Surge

Posted Jan 3, 2017

The trend toward a mobile-first mindset in digital publishing is nothing new. However, new data from a recent report by SuperData Research suggests that mobile publishing — at least for the video game industry — is more than just a promising future; it’s a dominant reality. Indeed, in 2016, mobile titles raked in $41 billion…

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Mobile Monday: CES 2017 Preview

Posted Jan 2, 2017

In this edition of Mobile Monday, we are taking a look at the top events and sessions for mobile publishers and advertisers to check out at the 2017 Consumer Electronics Show in Las Vegas, Nevada. Wednesday Sessions Below are the top sessions to check out on the first day of CES 2017: CES 2017 Trends…

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