AdBlock Detected!

Site not loading correctly? Ad is in our name, because it's what we do. This may cause issues if you're using ad blockers, and we don't serve any ads on our site.
Please pause or disable your ad blocker for our domain.

Blog

Blog

A 360 View on Video at GDC

Posted Feb 11, 2015

Although video is the most powerful communication medium for attaining, retaining, and monetizing users, many publishers are not using it to its full potential. To help with this, AdColony is hosting a panel at GDC entitled “A 360 View on Video’s Role in the Mobile Game Ecosystem.”

The panel will include the following key topics:

  • Building your game’s brand, and attracting Fortune 500 brands with video
  • Marketing your app to video to acquire and engage users
  • Monetizing your app to drive maximum ad revenue and boost IAP with video

David Pokress (our SVP of Monetization and Publisher Relations), Bryan Buskas (our SVP of Sales – Performance Advertising), and Thorbjorn Warin (our Director of Monetization & Business Development) will lead the panel, providing real world examples and case studies from the top grossing developers who are using video in effective, creative ways.

Attending the Panel
The panel takes place at 11:15am on Monday March 2nd in Room 2011 of the Moscone Center West Hall and is part of the monetization track. GDC attendees with an All Access, Audio, Independent Games Summit, Main Conference, Summits, or Tutorials & Bootcamps pass may attend.  Passes are available through the GDC registration site.

Join the Conversation
What are your thoughts? Comment below or tweet @AdColony. For the latest mobile news and updates, follow @AdColony on Twitter, like AdColony on Facebook or connect with us on Linkedin.

Latest at AdColony

AdColony is now part of Digital Turbine. We're powering the mobile economy.Join Us