Unveiling the Art of App Entrepreneurship at the Boston App Strategy Workshop

Posted Jun 3, 2015

AdColony is heading to Boston later this month for the next Application Developers Alliance App Strategy Workshop. Taking place on Wednesday, June 24th at the District Hall, the Boston App Strategy Workshop will explore the strategies that turn apps into profitable businesses.

The event will feature several panels and sessions, including a session on “The Art of App Entrepreneurship,” joined by AdColony’s very own Matt Barash, VP of Business Development.

Between creating an intuitive user experience, identifying ideal users, and targeting them, the app entrepreneurship cycle is often an overwhelming process. To help publishers better engage, track, and monetize their target audiences, this panel will offer secrets and tips from top mobile industry experts.

About the Application Developers Alliance
The Apps Alliance is a non-profit global membership organization that supports developers as creators, innovators, and entrepreneurs. They promote the continued growth of the mobile industry and advocate on behalf of its members on public policy and industry issues.

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