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Mobile Monday: Unreal, Streaming & SGN

Posted Jul 27, 2015

From next generation graphics on mobile to mobile game streaming and a new mobile game partnership, in this edition of Mobile Monday, we are taking a look at how Epic Games is leveraging Unreal Engine 4, what the latest Kamcord update means for mobile broadcasting, and what’s next for SGN.

Epic Games Utilizes Unreal Engine for Mobile 
As mobile game developers continue to up the ante on graphics and gameplay, one publisher is aiming for “Triple-A graphics and gameplay on mobile” by leveraging Unreal Engine 4 in its new title Warhammer 40,000:  Deathwatch – Tyranids Invasion.

What does this mean for gameplay? By leveraging the Unreal Engine, Epic Games was able to go full 3D with the game. Typically, most mobile titles that leverage 3D elements do so sparingly. For instance, 3D characters are often placed on 2D backgrounds. However, by making the jump to the latest Unreal Engine, Epic Games was able to develop a fully 3D game for mobile.

Although the quality of the graphics was an important decision for Epic Games when choosing an engine for their new game, it wasn’t the only reason. As Ben Murch confessed in an interview with Develop, “launching on other platforms was also a factor.” Whether or not players of the new Warhammer 40K title will enjoy seamless cross-device play, this is yet another indicator of the growing trend toward cross-device experiences.

Kamcord Mobile Game Streaming
Kamcord, the popular app that lets users record their mobile gameplay, recently released a new update that enables live mobile game streaming. As mobile streaming apps like Meerkat and Periscope continue to lure in new users, Kamcord is already a hit among the game streaming community.

Currently, the streaming service is open to a group of select partners with strong online followings.  While streaming is currently only available through a web app, Kamcord told Tech Crunch that native apps are in the works and will be released soon.

Netmarble Invests $130M into SGN
Already one of the fastest growing and top earning mobile game publishers, SGN may soon expand beyond casual and puzzle games thanks to a recent $130M infusion from Netmarble Games, the largest online game publisher in South Korea.

In an interview with VentureBeat, Josh Yguado, a founder of Netmarble, noted that the strategic partnership will help the two publishers distribute each other’s games to new markets while allowing SGN to devote a third of its expansion into new genres.

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Mobile Monday examines the latest news, trends, and developments in mobile apps, tech, and advertising. Do you have a story to share for the next Mobile Monday? Tweet your thoughts to . For the latest AdColony mobile news and updates, follow  on Twitter, like us on Facebook, or connect on Linkedin.

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