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Event Preview: Digiday Video Marketing Summit

Posted Nov 21, 2018

Join top brand and agency executives at the Digiday Video Marketing Summit, held from November 28th to the 30th in Nashville, Tennessee! At this event, you’ll find out everything there is to know about video marketing — from the most effective channels, OTT video streaming, and advanced TV, to social feeds, VR, and more!

This summit will be held at the Sheraton Grand Nashville Downtown, and will offer multiple opportunities to learn, connect, and grow in the industry. Let’s not forget the after hours dinners and drinks!

The Digiday Video Marketing Summit will have an information-packed agenda with speakers from Sony, Mindshare, Mediacom, and more. Here’s what we’re looking forward to most:

Complexity, Convergence, Connection: Advertising Technology For the FutureWednesday, Nov. 28th, 2:40pm (Platinum Ballroom 2-4)
Dan Tso and Joanna Thissen from Xandr talk about how digital-first and TV are coming together to address a fragmented market and efficiently connect buyers and sellers.

Real-Time Buying: A Guide to Programmatic on OTTThursday, Nov. 29th, 10:40am (Platinum Ballroom 2-4)
Chris Flatley from Dish Media explains how to make sure your brand is equipped with the latest on programmatic buying and how to reach audiences across top programs and live sports in real-time.

Brand Marketing in a Fragmented Video WorldThursday, Nov. 29th, 11:45am (Platinum Ballroom 2-4)
Craig Sofer from Xaxis and Dori Acampora from Patrick Media discuss how leading lifestyle and performance footwear company, Skechers, and progressive programmatic media partner, Xaxis, approach the fragmented video landscape to deliver meaningful business outcomes.

A Shifting Video LandscapeFriday, Nov. 30th, 9:35am (Platinum Ballroom 2-4)
Sean Reardon from Moxie, Zenith, and MRY shares his thoughts on how we can bring rich video content to consumers, ensure brand safety, and make the most of the sea of insights we now have access to.

Check out the full event agenda here!

About Digiday
A division of Digiday Media, Digiday takes a global view of the media and marketing industries and confronts the truths in technology’s disruption of these industries. Digiday connects to its audience across web, email, podcasts, a quarterly magazine, a membership program, and in-person events. The Digiday Awards programs recognize innovation, creativity, and excellence in publishing, content marketing, advertising, advertising technology, and video.

Join the Conversation
Are you attending the Digiday Video Marketing Summit? Tell us what you’re looking forward to most by tweeting @AdColony. For the latest AdColony mobile news and updates, follow @AdColony on Twitter, like us on Facebook, or connect on Linkedin.

Sarin

Sarin

Marketing Coordinator at AdColony
Marketing Coordinator by day, foodie by night. Sarin enjoys writing, researching, and keeping up with the latest tech trends.
Sarin

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