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Event Preview: SXSW 2019

Posted Feb 27, 2019

South by Southwest (SXSW) is the collection of conferences and festivals where diverse professionals come together to learn, explore, and connect regarding what’s next in the world of film, pop culture, music, and technology. We’re pleased to say we’ll be there! Read on for more details.

Hosted in Austin, Texas from March 8th to 16th, 2019 the conference consists of 25 different tracks of programming across the well-known SXSW Interactive, Film, and Music tracks

Explore Keynotes, Featured Speakers, Session Formats, and programming tracks below.

AdColony & The Drum Present…
Mobile games: The perfect platform for brands – Saturday, March 9th, 3pm-4pm (a happy hour to follow)

Where: The Drum Arms @ Drinks Lounge, 2001 E Cesar Chavez St, Austin, TX 78702, United States

Hosted by The Drum’s Sonoo Singh in collab with AdColony, the session will compare the success of small screens over large screens, discussing how marketers can make the most of this space. Looking specifically at the audiences attracted to mobile gaming, the event will consider the reasons that cross-platform games are so popular and the role that new technology plays in the way users interact with the game. The panel will also question what gamers today look like and think about why mobile games succeed at appealing to a wider and more diverse audience.

Event Registration

Meet The Drum team happy hour – Saturday, March 9th, 6pm

Where: The Drum Arms @ Drinks Lounge, 2001 E Cesar Chavez St, Austin, TX 78702, United States

Happy Hour RSVP

Tech Industry & Enterprise – March 8-13 The Tech Industry & Enterprise Track focuses on the forward-thinking innovation of today and what we project to be trending tomorrow. Join executives and leaders from a variety of industries to discuss the evolving landscape of technology-driven services.

Tech Industry & Enterprise Sessions

Brands & Marketing – March 9-14 When building or maintaining a brand, learning how to engage a consumer and create brand loyalty is vital to success. With emerging markets in mind, learn from creative strategists in the industry on creating campaigns by way of data, neuroscience, storytelling, and tech trends with the Brands & Marketing Track.

Brands & Marketing Sessions

Coding & Development – March 9-12 From designing APIs to prototyping voice-activated interfaces, the Coding & Development Track takes a deep dive into all things programming. New for 2019, all Coding & Development sessions are presented in an extended-length workshop format.

Coding & Development Workshops

Schedule Overview

About SXSW
South By Southwest was founded in 1987 and is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. Their events are the ultimate destination for global professionals, feature sessions, showcases, screenings, exhibitions, and networking opportunities.

Contact us to learn more!

Join the Conversation
Are you attending the SXSW Conference? Tell us what you’re looking forward to most by tweeting @AdColony. For the latest AdColony mobile news and updates, follow @AdColony on Twitter, like us on Facebook, or connect on Linkedin.


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