Blog

GDC 2019

Looking Forward To

Blog

GDC 2019

Looking Forward To

Event Preview: GDC 2019

Posted Mar 13, 2019

San Francisco, get ready! The annual Game Developers Conference (GDC) is back in full swing from March 18th to the 22nd at the Moscone Convention Center. This massive professional game industry event attracts over 28,000 attendees from across the globe where they can share ideas, inspire one another, and build long-term relationships.

GDC 2019 is split between the expo, where the latest games will be showcased, and the conference, with over 750 lectures, panels, tutorials, and roundtable discussions – including one hosted by AdColony! From VR/AR and monetization to game development and everything in between, GDC’s jam-packed schedule is sure to excite anyone passionate about games.

Here’s what we’re looking forward to most:

Looking Past the Waterfall – Maximizing Mobile Growth and LTV for UA Marketers and Monetizing Publishers Alike
David Pokress, EVP of Publishing & Account Management at AdColony, moderates, and panel of executives from Mopub, Fyber, Pubmatic, and Rovio as they discuss what it takes to choose the right mediation solution for your app and what bidding means for user acquisition campaigns.

When we asked Adam Corrado from Fyber about GDC 2019, he said he’s “jazzed to be discussing the burgeoning field of in-app programmatic with industry leaders like AdColony and Rovio at GDC!”

10 Most Common Mistakes from Top Mobile Games & Game Developers
Yevgeny Peres, VP of Growth at ironSource, shares insights into common pitfalls made by the biggest game companies today, how to avoid them, and how to accelerate growth.

Changing the Game: Measuring and Influencing Player Emotions Through Meta AI
Daiki Satoi and Yuta Mizuno from Square Enix Co. teach general Meta AI design and a new 2D-Emotion-Map based approach.

App Store Optimization & Mobile Traffic Monetization
Enric Pedro, CMO at Lab Cave, explains what App Store Optimization is and how your team can improve it to boost your app visibility.

“Slay the Spire”: Metrics-Driven Design and Balance
Anthony Giovannetti, Co-Founder of Mega Crit Games, discusses his company’s approach to game balance, with a focus on how metrics and feedback can be used to improve a game over time.
Are you ready? Check out the full conference schedule here!

About GDC
GDC has grown from an informal gathering of 25 developers to a week-long conference with more than 26,000 industry insiders. In 2016, GDC commemorated the 30th edition of the conference, which initially focused on computer games. The conference program has diversified to other gaming consoles, handheld devices, mobile devices, online games, and the VR/ AR space.

Join the Conversation
Are you attending GDC this year? Tell us what you’re looking forward to most by tweeting @AdColony. For the latest AdColony mobile news and updates, follow @AdColony on Twitter, like us on Facebook, or connect on Linkedin.

Stephanie

Marketing Operations Specialist at AdColony
Stephanie is a digital marketing expert with creative inclinations working in and around the world of media, art, and technology. When Stephanie isn't creating things on the interweb, she's painting, reading poetry, listening to soprano or playing with her cats, Léa and Clémence.
Stephanie

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