Erik Hassler

AdColonized: Getting to Know Erik Hässler

Posted Mar 26, 2020

Meet Erik Hässler, Sales Manager in our Stockholm office! Erik works on a small but mighty team, educating clients on how to use LinkedIn for marketing. In his spare time, Erik likes to spend time skiing, fishing, and climbing. Get to know him better and find out his work-from-home tips in this week’s AdColonized feature!

What exactly does a Sales Manager do at AdColony? What’s an average day like for you?

I’m fairly new to the position (having previously worked as a Client Solutions Manager), but basically I educate and assist potential and existing clients in utilizing the marketing capabilities of the LinkedIn platform to maximum effect. This includes strategizing, education, reporting, etc. A normal day generally consists of answering a lot of emails, as well as having face-to-face meetings with clients and agencies to act as a facilitator of spending money on the platform.

Tell us a little about your experiences prior to joining AdColony and how they have prepared you for your role here.

Prior to AdColony I worked at, one of Sweden’s largest websites that mainly acts as a form of yellow pages where businesses can buy search-words to expose their services to users. My tenure lasted for a bit over ten years. I mainly worked for the key account team in assisting in bigger sales, and, with the help of a technical team, implementing these solutions. I was with the company from quite an early stage, so I had the chance to dabble in many different aspects of the sales process there.

What makes AdColony the right fit for you?

AdColony owns an exciting product with the Swedish LinkedIn partnership that has great growth-potential and is really fun to work with. My favorite previous jobs have mostly been at smaller companies, and being part of a four-person team working with LinkedIn still feels like a smaller startup-type setting. Everyone pitches in to do their part, regardless of job-descriptions, while still having the muscle of AdColony backing us up. It’s the best of both worlds!

AdColony values employee development. How do you keep growing and learning in what you do?

I feel as though there is a great collaborative atmosphere at AdColony in general. Aside from my colleagues, I always leave client meetings with new insights and/or ways of attacking problems and creating solutions from our interactions.

How do you act as a resource for the rest of your team?

Again, in a small team, and where I have previously acted as a CSM, we share knowledge every day, and we all have to step outside of our boxes to get things done. We always have each other’s backs, whether I can help someone else with more technical issues or vice versa. We can all count on each other to set our egos aside and “make it happen”.

Is there someone you turn to personally or professionally?

All four of us actually know each other previously, so we can talk about anything from campaign strategy to weekend plans to personal problems quite comfortably!

How is working from home going? Do you have any tips or tricks to share that have worked for you?

Working from home has been tough to get used to, to be honest. With my whole family in the apartment at once, it can be very distracting. To help with this I’ve been taking multiple walks outside each day and drinking lots of strong coffee 🙂 And it’s okay to relax your rules on screen time with your kids! If they’re focused then you can focus.

It’s also important not to get overwhelmed by all the things you’ve been meaning to do around the house – you can’t do everything! Just take it one day at a time. I am on a mission this week to get my mouse, keyboard, and monitor from the office. Working on your laptop a bit before bed in a non-work-from-home setting is fine, but eight hours a day on a laptop is sub-optimal for me.

What are your regular hobbies or activities that you look forward to doing on the weekends or after work?

I climb, fish, and ski. Climbing is mainly done indoors on a weekly basis, fishing on a monthly basis, and skiing at least on an annual basis! I just packed my skis up after spending a week in Åre, Sweden’s biggest ski resort, with my family. My two daughters are 8 and 10 years old and getting quite good, so we can all ride together and have fun the whole day through! Except when temps drop below -15°C – after that I’m alone on the mountain.

Which app is keeping you engaged lately? Why?

Instagram, and a bunch of fishing-related accounts and hashtags. It’s been a terrible Swedish winter, so I’m itching to hit the water again.

Tell us one or two fun facts about you.

  1. I’m originally a schooled 3D-artist.
  2. I once ate 12 tacos in one sitting and didn’t even complain afterwards.

What is your favorite moment you’ve had with the AdColony team so far?

Fredrik winning LinkedIn Partner of the Year Award just in time for my hiring. I got to ride his coat-tails all the way to San Francisco to visit LinkedIn in both San Francisco as well as Palo Alto – quite the on-boarding for me!

What are you listening to lately (music, podcasts, etc.)?

Aside from my long-time favorite podcast Stuff You Should Know, I’ve recently been listening to The End of the World with Josh Clark.

Music-wise, if  you’re into electronic music and haven’t listened to 太鼓 by Danger you definitely should! Gunship can also get me through the day! Most air-time of all probably goes to Jack Moy & Glöden – check ‘em out!

What are you looking forward to most in the next 5 years?

The completion of Slussen, a building project in Stockholm that severely impacts my daily commuting stress-levels…

About AdColonized
Each AdColonized feature shines a light on a different member of the AdColony team. From favorite apps and hobbies to fun facts, we cover it all! Who do you want to see on the next AdColonized? Tweet it to @AdColony. For the latest AdColony mobile news and updates, follow @AdColony on Twitter, like us on Facebook, or connect on Linkedin.

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