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Digital Turbine, Fyber, and AdColony Win 98 Awards in 2021

Posted Dec 22, 2021

Another year is in the books and the Digital Turbine family is celebrating the many accolades it has deservedly received. We are excited to announce that Digital Turbine, Fyber, and AdColony have collectively won an outstanding 98 awards in 2021! Thanks to teams across the three organizations, the Digital Turbine family has been recognized for…

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Trust: The Key to a Successful Monetization Partnership

Posted Dec 2, 2021

There are many aspects to consider when developing or enhancing an in-app monetization strategy. Each publisher and app needs a carefully thought-out mix of tactics in order to achieve success. If you are wondering how the major app publishers are tackling monetization, look no further.  AdColony and Fyber reached out to their clients to gain…

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AdColony and Fyber Present the Mobile App Monetization Survey

Posted Nov 10, 2021

With evolving technology, increased user activity, and a shift toward consumer privacy, it can be pretty challenging to keep up with the latest in mobile app monetization. There have been many predictions on the changing state of in-app advertising, but we still have yet to learn the full scope of the recent years’ effects. So…

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Mobile Monday: Apple’s Effect on Snap Revenue, Android 12’s Privacy Features, App Reviews’ Impact on Retention

Posted Oct 25, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on SKAN’s effect on Snap’s revenue, AdColony recaps Android 12’s privacy features, and Fyber shares research on how important app reviews are for retention. Snap out of it! Despite…

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Mobile Monday: The Effects of Apple’s Privacy Changes, In-game Advertising’s Untapped Potential, Mobile Time Spent on the Rise

Posted Oct 17, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on how Apple’s privacy changes have affected its ad business, AdColony covers research on what brands know about in-game advertising, and Fyber shares that daily time spent on mobile…

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Mobile Monday: AppLovin’s Acquisition of MoPub, Record-breaking Estimates for Mobile Holiday Shopping, Winning Apps During Facebook’s Outage

Posted Oct 11, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine, AdColony, and Fyber have partnered up to cover news and insights in apps and games. This week we touch AppLovin’s acquisition of MoPub, predictions for the holiday shopping season, and which apps prospered during…

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