Black Friday & Cyber Monday 2018 Primer

The Holiday shopping season is upon us and Black Friday will be the big blowout shopping day for many. Nowadays that frenzy of gift-buying spills over to Cyber Monday, and even Cyber WEEK in some cases. Mobile devices have become indispensable tools to navigate not just the in-store experience, but online shopping as well. To…

Nov 13, 2018

Mobile First Insights — Q2 2016

As summer comes to a close, marketers at Fortune 1000 companies are putting their heads together to plan a strong end of the year, honing in on the best ways to reach their target audiences, at scale, with the most effective channel – which for many brands is now mobile. To fully take advantage of…

Aug 23, 2016

Mobile First Insights — Q1 2016

Introducing the new Mobile First Insights report, which is divided into three sections: DATA, TECHNOLOGY, and CREATIVITY. DATA. The report opens with a set of statistics (derived both from our own platform and other sources) that paint a picture of where we are today, including “where the heat is” in the mobile app market and how…

May 18, 2016