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Mobile Monday: Record High App Installs for the Holidays

Posted Dec 24, 2018

As 2018 draws to a close, it’s the time of year when new devices are being unwrapped, or perhaps just straight up bought for oneself! That means new app installers, app updaters, and new users all firing up their devices. According to some analysis by BusinessOfApps, it’s never hotter for app installs than it is in…

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AdColony Mobile Network Infographic 2018

Posted Dec 19, 2018

Can’t sleep because you’re on your phone? You’re not alone! We dug into user behavior and device profiles to see how consumers connect, what devices are most popular, and more. We’ve organized all of this information in one handy infographic! With one of the largest in-app presences amongst the 1,000 apps on the App Store…

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Mobile Monday: China’s Hottest Game Categories & React vs Native

Posted Nov 26, 2018

How exactly do developers weigh the benefits of certain coding languages? BusinessOfApps has a fascinating guide we’ll take a quick overview of this Monday before looking at the hottest gaming genres in China during this time of growth! What’s in a Language? New ideas for apps are thought up every day, and while many developers may have spent…

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Mobile Monday: Alexa’s New Notification & Spotify’s Beta App

Posted Nov 5, 2018

You found your new favorite artist and you can’t wait for their next album to drop. Wouldn’t it be nice if someone alerted you the minute the album went live? In this case, it’s not someone, it’s something. Amazon’s Alexa to be exact, and its latest feature is something that makes our lives a whole…

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Apple’s Event: The Latest iPad Pros are Here

Posted Oct 30, 2018

Just this morning, Apple announced its latest devices, live from the Brooklyn Academy of Music, Howard Gilman Opera House. The lineup included a few new gadgets, but the most impressive was the new iPad Pro, which is offered in both an 11-inch and 12.9 inch display. This iPad comes with a lot of updated technology,…

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Mobile Monday: iPhone XR and the Latest Apple Watch Series

Posted Sep 17, 2018

Every September, Apple hosts its Gather Round event, announcing the new generation of iPhones, Apple Watch, iPads and accessories. Last week, the company revealed their 12th-generation phones along with major features now available in the Apple Watch. iPhone XR The latest and greatest from Apple includes three new smartphones: the iPhone XR, iPhone XS, and…

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Mobile Monday: User-Initiated Video’s Purchase Intent and Apple Devices

Posted Sep 10, 2018

User-Initiated Video Wins Again Last week saw the first ever AdColony Supernova Summit, bringing together publishers and app performance marketers in Snoqualmie, Washington for two days of education and relaxation. This week, the first ever AdColony Intelligence Summit is taking place in Istanbul, showcasing the latest in brand research across Europe and beyond! Earlier today,…

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Mobile Monday: Apple’s Next Event & AdColony Supernova Summit

Posted Sep 3, 2018

It’s that time of year again. Apple announced the announcement date for their annual iPhone (and more) reveal, with a little extra this time. We’ll take a quick dive before giving a brief preview of the AdColony Supernova Summit! September is shaping up to be quite the month. Apple’s Next iPhone Last week, Apple sent…

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Monday Monday: Netflix’s Emmy Successes & Brand Voice Control

Posted Jul 16, 2018

It’s not a secret that users of video content love streaming video. This year, Netflix received more Emmy nominations that HBO, dethroning the 17-year leader in the TV awards game with a staggering 112 nominations. On the other side of the consumer device coin, major players outside of voice assistant first parties like Amazon, Google,…

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Mobile Monday: 5G Networks & iPhone Medicine

Posted Jun 18, 2018

The march of technology continues! This week, we’re looking at next-gen connectivity and maybe the future of medicine. As LTE penetration reaches more users than ever, mobile networks continue to innovate and hit milestones for their next-generation networks, the better to deliver more content, faster. Apple’s upgrade to ResearchKit 2.0 for iOS 12 indicate the…

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