Publisher Spotlight: Bearbit Studios

Posted Jun 17, 2016

Bearbit Studios, the developer of hit game Smashy Road: Wanted is just two brothers in Den Haag, The Netherlands. With the success of Smashy Road, it may come as a surprise that just a year and a half ago, one brother was in school making games in their free time, and the other was working at a…

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WWDC Results vs. Android’s Growing Market Share

Posted Jun 16, 2016

At Apple’s World Wide Developer Conference (WWDC) Monday, the company announced that the App Store has grown to 2 million apps, with 130 billion total downloads, and nearly $50 billion paid to developers. Those are incredible numbers, but what do they mean? This time last year, Apple announced 100 billion downloads, and $30 billion paid to developers. Normally…

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Slimming Down: Fighting SDK Fatigue and Bloat

Posted Jun 2, 2016

SDK fatigue is real. Short for software development kits, SDK’s allow developers to create applications and other functions in an app without having to build them from scratch and are a critical part of the mobile industry. If it’s possible, there’s probably an SDK for it. With the wealth of code and asset libraries available…

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Taking Advantage of Apple’s Shorter Approval Process

Posted May 26, 2016

Apple has always had a bit of an issue with review times in the eyes of many developers. A major inconvenience but a fact of life has been the sometimes very lengthy review process. Luckily, relief is here. Last month, Apple made some major changes to its app review policy. Now that the numbers are…

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Apple Stock

Apple’s Slow Quarter is Good News for Publishers

Posted May 5, 2016

Apple’s disappointing earnings call last week has already generated a lot of discussion in the industry. For the first time in 13 years, Apple saw its revenues decline, mostly due to slower iPhone and iPad shipments. Apple’s stock prices took an appropriate and expected dip as well. The silver lining to the bad news for shareholders is that…

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Mobile Monday: WWDC Edition

Posted Jun 8, 2015

In this edition of Mobile Monday, we are taking a look at highlights from Apple’s WWDC 2015, including how OSX El Capitan gestures will streamline the user experience cross devices, what a new search API and a native Apple Watch OS will mean for mobile developers, and how Apple wants to improve music sharing and discovery. OSX…

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Four Ways Apple Will Transform Mobile Marketing (Again): The 9/9 Event Recap

Posted Sep 10, 2014

Bigger screens. Better graphics for mobile apps. Mobile payments redefined. Oh … and a kick-ass wearable … Apple surprised and delighted (as usual) during its latest launch event. And while you’ll find recaps on various tech, mobile and gaming blogs, check out our CEO Will Kassoy’s quick take how Apple’s newest product developments will specifically impact…

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