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Publisher Spotlight: Tunity

Posted Jan 26, 2018

“There has to be a way to hear that TV,” Tunity co-founder Yaniv Davidson thought. Stuck in an airport terminal awaiting his flight, the row of televisions showing a variety of news channels and sports highlights, all on mute. Together with his partner and CTO, Adi Gabber, Davidson went on to develop Tunity, a solution…

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Facebook News Feed Changes Header

Mobile Beyond Social: Why Brands Should Move Past the News Feed

Posted Jan 16, 2018

Printed things, the adage goes, is more believable than word of mouth. In the era of the Internet, that “printing” has moved from ink and paper to zeroes and ones. With the screens in our pocket taking up more and more of our attention, and social a huge part of that, it’s no wonder that…

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Publisher Spotlight: Wooga

Posted Dec 1, 2017

If you’ve ever spent your time searching for a picture frame in a crowded bedroom you’ve probably played one of Wooga’s famous hidden object games. Not content to rule social media gaming, the company branched out into mobile in 2011 and has been surging from strength to strength since. Based in Berlin, the company specializes…

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DTSG Certification

AdColony Receives Security & Brand Safety Certification From DTSG

Posted Nov 28, 2017

AdColony has received Digital Trading Standards Group (DTSG) certification, by JICWEBS, the leading independent digital ad benchmarking organization for the UK & Ireland. This certification continues to underscore our commitment to delivering the highest-quality ad experiences to real, genuine users and giving advertisers the best return for their ad spend. The certification required a rigorous…

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Publisher Spotlight: PlayDog

Posted Nov 9, 2017

With mobile gaming in Korea continuing to grow, it’s no wonder companies like PlayDog have embraced the potential to reach a global audience. With games like Monster Busters, Link Flash, Ice Slide, and more, PlayDog have been growing on an international level. We spoke to Seungkyu Kim, PlayDog’s New Game Task Force Team Manager, about…

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Publisher Spotlight: BonusXP

Posted Oct 27, 2017

You’ve probably already heard of BonusXP, the Dallas mobile game development studio behind Stranger Things: The Game, but the company is so much more than that. A diverse team in Dallas, Texas is responsible for side-scrolling shooters, action-RPGs, matching games, and more. We spoke with CEO and cofounder Dave Pottinger about what made BonusXP the…

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Adsmovil and AdColony join forces to strengthen mobile video in Latin America

Posted Oct 6, 2017

AdColony and Adsmovil are pleased to announce a partnership to offer Instant-Play™ HD Video ads via programmatic purchase across Latin America. The agreement brings together AdColony’s award-winning Instant-Play™ HD Video technology and Adsmovil’s reach and expertise in this growing marketing for mobile. Instant-Play™ HD Video technology enables the crystal-clear and buffer-free delivery of HD video…

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Publisher Spotlight: Fluffy Fairy Games

Posted Sep 29, 2017

Not every mobile game company follows their dreams from the get-go, and not every app is a success. Sometimes though, the stars align and a company turns a moment of disappointment into a huge opportunity and sometimes that opportunity spawns a winner. Just ask German publisher Fluffy Fairy Games. We talked to Daniel Stammler and…

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iOS 11 App Store

App Store Optimization in iOS 11

Posted Sep 26, 2017

iOS 11 has already hit upward of 25% of consumer Apple devices in the short time since officially launching. That number will only continue to grow, and with a completely new App Store design to think about, developers and publishers should think about their discovery and UA strategies. Launched with iOS 11, the complete overhaul…

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Apple Sept 12

The iPhone X, iOS 11, and the Future of Mobile at Apple’s Special Event

Posted Sep 12, 2017

Another year, another new round of Apple hardware and a new version of iOS in tow. While the tenth anniversary of the iPhone and iOS yielded some real surprises and some expected updates, the latest changes to Apple’s largest operating system will no doubt be at the forefront of developers’ minds. Other than getting an…

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