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2020 was a year of great change for people in many ways. Around the world, people were mandated to stay at home and most of them relied on technology to keep them entertained and connected. Subsequently, consumers spent more time in apps daily than ever before. As lockdown restrictions have eased, will people maintain their…
When the unexpected coronavirus started to conquer the world last year, no one predicted that this could still continue one year later. During the pandemic, our lifestyles and approach to daily things changed drastically, and mobile apps, particularly games, became our addiction while we were forced to spend most of our time indoors. After more…
In the past year, people have had to adjust their lives when it comes to fitness and socialization. Lockdowns have forced people to turn to their mobile phones in order to stay healthy and connect with others. A new report says that health and fitness apps reached new heights in 2020 in terms of downloads…
Whether it’s for dating or gaming, mobile devices have changed the way people have sought out personal connections and entertainment. The change in user behavior translated into big business for app companies. This past week Bumble was all over the news with its IPO breaking $2 billion. Meanwhile, Electronic Arts made one of the most…
The most romantic day of the year is just around the corner. Couples are waiting to feel the love in the air and freshen the feelings of their loved ones especially during these days that the world has been going through. All over the world couples are eagerly waiting for Valentine’s Day to make their…
In our weekly Mobile Monday series, we cover the latest news and research in the mobile world. Last week, we discussed trends in the mobile app industry trends and hypercasual games, in particular, as the continued hot trend in mobile gaming. This week we’re diving back into that report to highlight the international markets and…
It is no question that more and more people are adopting mobile games as a daily pastime. Smartphone users around the world are spending an increasing amount of time playing games and researchers have examined how that affects mental health. A recent survey revealed that almost half of respondents playing mobile games said it has…
After a banner year in 2020, what’s next for mobile? COVID-19 forced people to stay at home for most of the year leading to a surge in mobile usage. The latest research from App Annie reveals the huge demand for mobile apps, driven predominately by gaming. Their report said that consumers spent $143 billion on…
Around the world, consumers are becoming more dependent on their mobile devices in every aspect. Especially with the start of the pandemic almost a year ago, online shopping skyrocketed to purchase anything from groceries, clothing, cosmetics, and yes even cars. As the usage of mobile is increasing, the relationship between vehicle purchases and mobile usage…
Winter holidays are usually spent gathering with family and friends but the pandemic has prompted many people to stay at home. With time off and nowhere to go, people spent a lot of time and money on apps and especially on games during this time. New data shows that Europeans spent $36.6 million on mobile…