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Business Enhancing Research & Analytics
General business-driving analytics, including activities such as lookalike modeling and website analytics; we may set cookies or other trackers for this purpose.
Name | Provider | Purpose | Expiry | Category |
---|---|---|---|---|
_ga | Google Analytics | ID used to identify users | Persistent | Performance |
_gat | Google Analytics | Used by Google Analytics to throttle request rate | Persistent | Functional |
BE_CLA3 | Brightedge | Enables data aggregation, analysis and report creation to assess marketing effectiveness and for website performance | Persistent | Performance |
_gid | Google Analytics | ID used to identify users for 24 hours after last activity | Persistent | Performance |
AnalyticsSyncHistory | Used in connection with data-synchronization with third-party analysis service. | Persistent | Performance | |
brightedge3.php | brighhtedge | Session | Performance | |
collect | Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | Session | Performance | |
pa | Pingdom | Registers the website's speed and performance. This function can be used in context with statistics and load-balancing. | Persistent | Performance |
VISITOR_INFO1_LIVE | Youtube | Tries to estimate the users' bandwidth on pages with integrated YouTube videos. | Persistent | Performance |
Product/Service Enhancement
Collecting and analyzing data, including personal data, to understand how you use our products and services so we can improve them; we may set cookies or other trackers for this purpose.
Name | Provider | Purpose | Expiry | Category |
---|---|---|---|---|
1P_JAR | These cookies are set via embedded youtube-videos. They register anonymous statistical data on for example how many times the video is displayed and what settings are used for playback. | Persistent | Marketing | |
yt-remote-cast-installed | youtube | Stores the user's video player preferences using embedded YouTube video | Session | Functional |
yt-remote-fast-check-period | Stores the user's video player preferences using embedded YouTube video | Session | Functional | |
yt-remote-session-name | Youtube | Stores the user's video player preferences using embedded YouTube video | Session | Functional |
local_storage_support_test | The cookie is used in context with the local-storage function in the browser. This function allows the website to load faster by pre-loading certain procedures. | Persistent | Functional | |
yt-remote-connected-devices | youtube | Stores the user's video player preferences using embedded YouTube video | Persistent | Functional |
yt-remote-session-app | Youtube | Stores the user's video player preferences using embedded YouTube video | Session | Functional |
wglang | WordPress | Persistent | Performance |
Essential Product Functions & Services
Collection and processing of data, including personal data, to enable functionality that is core to providing our services, including security activities, debugging, authentication, and fraud prevention, as well as contacting you with service- and product-related information; we may set essential cookies or other trackers for these purposes.
Name | Provider | Purpose | Expiry | Category |
---|---|---|---|---|
SEARCH_SAMESITE | SameSite prevents the browser from sending this cookie along with cross-site requests. The main goal is mitigate the risk of cross-origin information leakage. It also provides some protection against cross-site request forgery attacks. | Persistent | Functional | |
visitor_id | Salesforce | automation visitor ID; no personally identifiable information, used for enabling population of assets for B2B inquiries; ensure that if a B2B inquiry is made, the best geographically located resource assists with the inquiry. | Persistent | Strictly Necessary |
visitor_id | Salesforce | automation visitor ID; no personally identifiable information, used for enabling population of assets for B2B inquiries; ensure that if a B2B inquiry is made, the best geographically located resource assists with the inquiry. | Persistent | Strictly Necessary |
pardot | pardot | no personally identifiable information, used for enabling population of assets for B2B inquiries; ensure that if a B2B inquiry is made, the best geographically located resource assists with the inquiry. | Persistent | Strictly Necessary |
what-intent | ceros | Determines the device used to access the website. This allows the website to be formatted accordingly. | Persistent | Strictly Necessary |
_grecaptcha | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. | Persistent | Strictly Necessary | |
pa_enabled | Pingdom | Determines the device used to access the website. This allows the website to be formatted accordingly. | Persistent | Strictly Necessary |
rc::a | google.com | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. | Persistent | Strictly Necessary |
rc::b | This cookie is used to distinguish between humans and bots. | Persistent | Strictly Necessary | |
rc::c | google.com | This cookie is used to distinguish between humans and bots. | Session | Strictly Necessary |
test_cookie | google.com | Used to check if the user's browser supports cookies. | Persistent | Strictly Necessary |
Behavioral Advertising
Personalized ads can be shown to you on this or other sites/apps, based on a profile informed by personal data; we may set cookies or other trackers for this purpose.
Name | Provider | Purpose | Expiry | Category |
---|---|---|---|---|
__Secure-3PAPISID | Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising | Persistent | Marketing | |
__Secure-3PSID | Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising | Persistent | Marketing | |
__Secure-3PSIDCC | Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising | Persistent | Marketing | |
_fbp | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers | Persistent | Marketing | |
ANID | Google uses this cookies to make advertising more engaging to users and more valuable to publishers and advertisers | Persistent | Marketing | |
APISID | Download certain Google Tools and save certain preferences, for example the number of search results per page or activation of the SafeSearch Filter. Adjusts the ads that appear in Google Search. | Persistent | Marketing | |
HSID | Download certain Google Tools and save certain preferences, for example the number of search results per page or activation of the SafeSearch Filter. Adjusts the ads that appear in Google Search. | Session | Marketing | |
NID | This cookies is used to collect website statistics and track conversion rates and Google ad personalisation | Persistent | Marketing | |
SAPISID | Download certain Google Tools and save certain preferences, for example the number of search results per page or activation of the SafeSearch Filter. Adjusts the ads that appear in Google Search. | Persistent | Marketing | |
SID | Download certain Google Tools and save certain preferences, for example the number of search results per page or activation of the SafeSearch Filter. Adjusts the ads that appear in Google Search. | Persistent | Marketing | |
SIDCC | Download certain Google Tools and save certain preferences, for example the number of search results per page or activation of the SafeSearch Filter. Adjusts the ads that appear in Google Search. | Session | Marketing | |
SSID | Download certain Google Tools and save certain preferences, for example the number of search results per page or activation of the SafeSearch Filter. Adjusts the ads that appear in Google Search. | Persistent | Marketing | |
__widgetsettings | This cookie is set by Twitter - The cookie allows the visitor to share content from the website onto their Twitter profile. | Persistent | Performance | |
ads_ga-audiences | Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites. | Persistent | Marketing | |
bcookie | Session | Marketing | ||
bscookie | Used by the social networking service, LinkedIn, for tracking the use of embedded services. | Persistent | Marketing | |
fr | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. | Persistent | Marketing | |
i/jot | Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. | Persistent | Marketing | |
lidc | Used by the social networking service, LinkedIn, for tracking the use of embedded services. | Persistent | Marketing | |
pagead/1p-user-list/# | Tracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites. This is used for measurement of advertisement efforts and facilitates payment of referral-fees between websites. | Persistent | Marketing | |
pagead/landing | Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement. | Persistent | Marketing | |
RUL | Used by DoubleClick to determine whether website advertisement has been properly displayed - This is done to make their marketing efforts more efficient. | Persistent | Marketing | |
tr | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. | Persistent | Marketing | |
UserMatchHistory | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. | Persistent | Marketing | |
vuid | Vimeo | Collects data on the user's visits to the website, such as which pages have been read. | Persistent | Marketing |
YSC | Registers a unique ID to keep statistics of what videos from YouTube the user has seen. | Session | Marketing | |
yt.innertube::nextId | Registers a unique ID to keep statistics of what videos from YouTube the user has seen. | Persistent | Marketing | |
yt.innertube::requests | Registers a unique ID to keep statistics of what videos from YouTube the user has seen. | Persistent | Marketing | |
IDE | Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. | Persistent | Marketing |