AdBlock Detected!

Site not loading correctly? Ad is in our name, because it's what we do. This may cause issues if you're using ad blockers, and we don't serve any ads on our site.
Please pause or disable your ad blocker for our domain.



App Install Marketing Trends – Q3 2016

How are top earning publishers marketing their apps at scale? Learn what’s working for the top 100 — and what isn’t — in the latest AdColony App Install Survey.

Survey Highlights

  • Video continues to grow. 81% of top app install marketers are relying on video more than ever.
  • Campaigns are becoming more global. 77% are expanding to more geos.
  • As 89% of budgets increase, 48% of total spend is allocated to video, followed by 32% for display.
  • As advertisers look for more immersive ways to engage, so playable & native ads are on the rise.
AdColony is now part of Digital Turbine. We're powering the mobile economy.Join Us