In-App Advertising Guide During COVID-19 brings together the main concepts of in-app advertising. Each with specific actions advertisers can take to connect with their customers in smart ways during this time. The report features 5 important sections for advertisers to keep in mind while building a communication strategy for the pandemic period and leverage mobile advertising to engage their target audience.
- Creating Value Through Messaging and Content
- Reaching the Right Audience
- Finding the Right Medium
- Strengthening Your Brand by Choosing the Right Ad Format
- Inviting Users to Spend Time with your Brand