TUNE Ranks AdColony as Leading Independent Mobile Advertising Partner

Driving meaningful campaign results at scale on mobile is no small feat, and there are thousands of advertising platforms that exist in this pursuit. Today, TUNE revealed their top 25 global advertising partners for 2016, and AdColony is ranked #2, the leading independent partner that’s second on the list only to Google. How The List … More >>

New Mobile App Users Prefer Free Content

The overwhelming mobile user preference for free content is without contention. However, the question that remains is whether that trend is holding, or if more users are becoming willing to pay for apps. As contradictory as it may sound, the answer to both of these questions is yes. As data from a recent eMarketer report … More >>

Mobile Monday: Digiday Publishing Summit in Biscayne

In this edition of Mobile Monday, we are taking a look at the top sessions to attend at the Digiday Publishing Summit taking place this week in Key Biscayne, Florida. The sold-out three-day event features a much anticipated schedule of sessions, including: Publisher Town Hall The first session of this publisher-only discussion takes place Monday … More >>

Taking Advantage of Siri & Improved Notifications

iOS 10 adoption has been swift, faster than both previous versions of Apple’s mobile operating system. Mixpanel is predicting that iOS 10 will reach 50 percent adoption in less than 11 days. To put that in perspective, iOS 9 took 12 days to reach 50 percent, and iOS 8 took a full month to reach … More >>

Highlights from Pocket Gamer Connects Helsinki 2016

Early last week, some of the AdColony crew made their way over to Finland for Pocket Gamer Connects Helsinki. As this is one of our shorter events (only two days!), our team made the most of it checking out the booths, sitting in on sessions, attending networking events, meeting with clients, and even exploring the city a bit. … More >>