Mobile Monday: The Black Friday Shopping Shift

In this edition of Mobile Monday, we’re taking a look at the latest figures from Black Friday and what this means for major brands and retailers. Mobile Shopping Surges Over the last several years, analysts have discussed the effects of online shopping on brick & mortar demand on Black Fridays. Retailers tout phrases like “skip … More >>

Revving up for the Holidays

From Thanksgiving to the big game in January, this is a bustling time for advertisers and a promising time for mobile app publishers. Indeed, holiday brand demand is already surging across the platform, and the busiest weeks of the year still lay ahead. To help maximize results for both brands and publishers, AdColony has exciting … More >>

Mobile Monday: Lyft’s SDK & the Related Content Struggle

In this edition of Mobile Monday, we are examining the genius behind Lyft’s new SDK and the struggle behind a content publisher’s need to monetize. Lyft & Native Integrations Understanding that mobile users expect convenience and streamlined app experiences, mobile-first ride sharing service Lyft recently launched a new ride request SDK for iOS. This would … More >>

Publisher Spotlight: Jam City

You may not have heard of publisher Jam City, but you’ve almost certainly heard of some of their smash hit apps like Cookie Jam, Juice Jam, and Panda Pop. With over 50 million MAU, Jam City has seen their revenue grow by 100 percent every year for five years. Every minute, 30,000 people open one of … More >>

Mobile Monday: Growth in Africa & Hope for Tizen

In this edition of Mobile Monday, we’re taking a look at the latest mobile growth figures for Africa and examining what Samsung’s Tizen Mobile App Incentive Program could mean for the app ecosystem in emerging markets. Mobile’s Growth in Africa According to a new market research report by Ovum, Africa is on pace to have … More >>