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Event Recap: AdColony + Adjust Summer Soiree

Posted Jul 12, 2019

In June, we teamed up with Adjust, our mobile attribution partner, to host the Summer Soiree. We invited our valued partners for an exclusive party at Ravouna 1906, a rooftop bar with a unique view of Istanbul.  Almost 180 guests attended for a fun night of networking and catching up with friends. The party had…

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AdColonized: Getting to Know Maggie Chen

Posted Jul 11, 2019

Say hello to Maggie Chen, Product Marketing Manager based in San Mateo! As a Product Marketing Manager, Maggie works with the product and engineering teams to effectively bring products to the market. When not working, she enjoys camping, going to soccer games, and makes amazing macarons! Get to know Maggie in this week’s AdColonized feature!…

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The Wires APAC: AdColony Wins Best Mobile Campaign

Posted Jul 8, 2019

AdColony is proud to announce that we have won the award for Best Mobile Campaign by The Wires APAC. The awards recognize achievements in the use of ad tech and martech across East Asia, Southeast Asia, South Asia, Australia, and New Zealand. The Clear Men World Cup Winning Moments campaign won Best Mobile Campaign for…

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Under the Microscope: Mobile Gaming in APAC

Posted Jul 2, 2019

We regularly survey mobile gamers in various regions to uncover the common threads and distinguishing features across audiences as a part of our Under the Microscope series. With several booming markets in the region, this month’s edition will delve into mobile gaming across Asia-Pacific. When it comes to mobile gaming in APAC, China and Japan…

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AdColonized: Getting to Know Johanna Nymberg

Posted Jun 27, 2019

Meet Johanna Nymberg, Sr. Publisher Growth Manager based in Singapore! As a part of the publishing team, Johanna maintains relationships with partners and analyzes data to ensure we are maximizing their revenue. When she’s not working, she enjoys boxing classes and is learning how to speak Spanish. Get to know Johanna in this week’s AdColonized…

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Event Recap: White Nights St. Petersburg

Posted Jun 26, 2019

This month experts from the gaming industry gathered at White Nights St. Petersburg and the AdColony team was there to participate! We joined more than 1800 attendees from 50 countries to discuss the latest trends and news, make connections with potential partners, and share experiences with old friends in the business. Speakers from companies like…

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Mobile Monday: Game Apps Earn 4x Non-Games, Gen Z Spends Big on Digital Content

Posted Jun 24, 2019

As they enter into adulthood, Gen Z is starting to make meaningful purchases and gaining the attention of brands and advertisers. A comprehensive report on the generation’s digital behaviors revealed that they are not only spending a considerable amount of time on mobile devices but are also spending money on them. Meanwhile, a recent industry…

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