Under the Microscope: Mobile Gaming in Argentina

Posted Jul 17, 2018

From teenagers to retirees, male and female, mobile gamers are a diverse group of people. They don’t just fall into one big category. Variations in demographics, as well as preferences and habits, are a few reasons why mobile gamers are an important audience for advertisers to consider. Interested in learning more about mobile gamers worldwide,…

Read more
Emmys Header

Monday Monday: Netflix’s Emmy Successes & Brand Voice Control

Posted Jul 16, 2018

It’s not a secret that users of video content love streaming video. This year, Netflix received more Emmy nominations that HBO, dethroning the 17-year leader in the TV awards game with a staggering 112 nominations. On the other side of the consumer device coin, major players outside of voice assistant first parties like Amazon, Google,…

Read more

Event Preview: MMA CEO & CMO Summit

Posted Jul 13, 2018

Lead the industry forward at the MMA CEO & CMO Summit, hosted in Sonoma, California from July 15th to the 17th! Connect with an exclusive group of global thought leaders and get inspired from an incredible speaker line-up. As a Deep Dive Partner, AdColony is excited to be leading an in-depth discussion about creative quality…

Read more

Event Preview: Postback 2018

Posted Jul 11, 2018

Where do the brightest minds in marketing come together to learn, connect, and build partnerships? Postback (of course!), the annual event hosted in Seattle, Washington. This year, Postback will take place from July 19th to the 20th at the Marion Oliver McCaw Hall. In addition to insightful panels and discussions, Postback has some awesome entertainment…

Read more

FIFA World Cup & Digital Ad Spending

Posted Jul 10, 2018

Every four years, soccer fans across the globe gather together to watch the FIFA World Cup. Alarms are set earlier and schedules are rearranged to make sure no single moment is missed in the biggest sports celebrations in the world. This week, we’ll watch France and Belgium, along with Croatia and England, go head-to-head, with…

Read more
Mobile Monday 7-9 Pokémon Header

Mobile Monday: Mobile Video’s Growth & Pokémon’s Second Mobile Anniversary

Posted Jul 9, 2018

It’s been two years since Niantic let users capture Pokémon on their mobile devices, and mobile video has been growing continuously over the past several years but seems to have stabilized a bit according to a new report. Read on for more! Slower but Stable Growth Mobile video consumption continues to rise globally, but the…

Read more

Mobile Monday: Ad Transparency & AR for All

Posted Jul 2, 2018

Following Facebook’s lead, Twitter recently announced a new tool for online users, the Ads Transparency Center. Hoping to give more insight and power to the people, this feature will be accessible to everyone, whether or not they’re signed up with Twitter. Ad Transparency Facebook’s “info and ads” section and Twitter’s new Ads Transparency Center are…

Read more

Publisher Spotlight: Telltale Games

Posted Jun 29, 2018

If you’ve chosen who lives and who dies in The Walking Dead, examined crime scenes as Batman, or delved into multiple stories of intrigue in Game of Thrones, then you’ve definitely heard of Telltale Games. Telltale is a hugely successful video game developing and publishing company based in San Rafael, California and is best known…

Read more

AdColonized: Getting to Know Erik Harlow

Posted Jun 28, 2018

He handles everything from delegation to communication between stakeholders and our Skylab Creative Team. His oversight, organization, and management make efficiency and smooth workflow all possible. Meet Erik Harlow, Sr. Project Manager in our LA headquarters! Erik has been at AdColony for 7 years and loves collaborating and exchanging ideas with different teams. During his…

Read more

Digital Media Usage & Trends

Posted Jun 26, 2018

Nowadays, almost everyone is occupied with a digital device at some point in their day. Whether it be at work, home, or a coffee shop, you can find eyes fixed to tablet screens and fingers tapping away on phones. Mary Meeker’s Internet Trends report indicates that there has been a 4% increase in digital media…

Read more
Page 1 of 73
+