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AdColony Named 2019 “Best Mobile Ad Network” By AdWeek Readers

Posted Oct 21, 2019

AdColony is proud to announce that we have received the award for “Best Mobile Ad Network” from the 2019 Adweek Readers’ Choice: Best of Tech awards. The renowned trade publication for the advertising and marketing industry asked its readers to recognize the top providers across 24 categories of advertising and marketing technology.  The Readers’ Choice…

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AdColonized: Getting to Know Shavon Tay

Posted Oct 17, 2019

Meet Shavon Tay, Technical Solutions Manager in Singapore! As a part of the Technical Solutions team, Shavon works to improve workflow and optimize campaigns’ performance. When not working, she enjoys spending time with her dogs, playing Clash Royale, and renovating her house. Get to know Shavon in this week’s AdColonized feature! What exactly does a…

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Getting Ready for Holiday Shopping with Mobile Devices

Posted Oct 17, 2019

Fall has just started but before you know it, the holidays will be here. Preparing for the holiday season can be stressful especially when it comes to expenses. Savvy buyers are looking for deals by shopping early and researching for the best prices. With tons of retailers at their fingertips, consumers are relying more and…

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AdColony Wins Seven Awards at MMA Smarties Turkey

Posted Oct 16, 2019

AdColony is proud to announce that our campaigns won seven awards at MMA Smarties Turkey! The winners were announced at the awards ceremony on October 14th at the Ritz Carlton in Istanbul. In addition to the awards for our campaigns, the team was honored to accept the prestigious award for Network of the Year. Mobile…

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More Viewability with IAB’s Open Measurement

Posted Oct 15, 2019

If you asked any digital marketer today what’s one thing they would want more of, the last thing they’re going to tell you is “fragmentation,” or more things to keep track of, more vendors, more rules of operation, more code. More realistic answers might be: I want more transparency, more accountability, more (or rather, better!) measurement….

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Mobile Monday: Games and APAC Lead Worldwide Mobile Growth

Posted Oct 14, 2019

Although iPhone sales have slowed down in the last year, tons of apps have seen continued growth as users across the globe become more and more mobile-savvy. A recent report from Adjust charted growth and retention for apps released in 2018 and revealed that Asia-Pacific is the fastest-growing region. Additionally, gaming apps continue to dominate…

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Christmas Shopping and Mobile Gaming Behavior Survey ⁠— Philippines

Posted Oct 10, 2019

While the hustle and bustle of Christmas is hardly new, this season promises to be especially active. In the past few years, the Asia-Pacific region has played a big part in bolstering the continued growth of mobile device and app usage.  For this research, we sought to explore some of the spending activities and mobile…

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AdColony Shortlisted in 3 Categories for MMA Smarties X and North America Awards

Posted Oct 10, 2019

AdColony is excited to announce that three of our campaigns have been shortlisted for MMA Smarties X and North America Awards! Every year the Mobile Marketing Association honors companies for their industry-leading works in mobile advertising. This year the organization is introducing Smarties X to celebrate the industry’s best innovators across the globe. The best mobile…

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How to Optimize Your SDK 4 Integration

Posted Oct 9, 2019

Committed to improving mobile advertising for developers and advertisers alike, we have recently released SDK 4, a significantly upgraded version of our mobile monetization platform. We’ve unified the SDK to include display and programmatic offerings for increased monetization options for publishers. Here’s a guide to streamline the integration processes for both iOS and Android: Android…

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