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Kochava Mobile Summit 2017 Preview

Posted Feb 8, 2017

Surrounded by Idaho’s Selkirk mountains lies one of the most beautiful small towns in America, Sandpoint. This February, around 100 professionals involved with the advertising industry, will gather in Sandpoint to attend the 2017 Kochava Mobile Summit. These thought leaders will converse about their challenges and personal findings inside this short intensive event, filled with two days of sessions and one day in Sandpoint’s snowy backyard, the Schweitzer Mountain Resort.

For those that are attending Kochava’s Mobile Summit, you won’t want to miss the sessions and events below!

Day 1: February 15th
1:30pm: The Re-shifting/shaping of the Ad Dollar. New technical and optimization tools add pressure ad budgets, ultimately driving down available dollars applied to paid media. Find out where real value and ROI occurs in the space by the experts:
Sarah Bachman (VP of Mobile Strategy at Horizon Media)

T.J. Vitolo (Associate Director Product Management & Development at Verizon)
Will Kassoy (CEO at Opera/Adcolony)
Moderated by Grant Cohen

5:30pm: Pub Crawl, sponsored by AdColony. Don’t forget to attend the event of the evening! Network with advertising professionals while taking in the beautiful scenery of Sandpoint Idaho.

Day 2: February 16th
10:45am: Measurement beyond performance: A Brand Perspective. Experts on this panel include:
Garrett Dale (Sr. VP & Founding Member, Kepler Group)
James Mullaney (Manager-Performance Media and Partnerships, Beeby Clark+Meyer)
Devin Owens (Account Director, POSSIBLE)
Brian P. Doyle (Head of Global Ad Business Development, ESPN)
Moderated by Mark Kellogg (Associate Director, East Coast and EMEA Client Services)

4:00pm: The Power of Influencers. Learn about how influencers shape and change the advertising spectrum with professionals:
Erik Radtke (VP Sales, The BLU Market)
Jason Conger (Senior UA Manager, Backflip Studios)

Day 3: February 17th
Schweitzer Ski Day sponsored by Phunware. Conference goers will depart from hotels around 8:30am to Schweitzer Village to enjoy a day full of tubing, skiing, and snowboarding. With lunch and refreshments provided on top of the mountain, there’s no doubt that attendees will enjoy a little R&R after the two-day conference intensive!

More Information
The conference will be held at Sandpoint in Idaho from the 15th to 17th of February. For more information on the event’s location and travel logistics, click
here. To request an invitation for the conference or sponsorship opportunities, email summit@kochava.com.

AdColony at Kochava Mobile Summit
Will Kassoy, the CEO of AdColony, will be participating on
Day 1’s panel: The Re-shifting/shaping of the Ad Dollar. Kassoy will be discussing where real ROI and the real value in the advertising space occurs! As a sponsor of the event, AdColony will be hosting the Pub Crawl event on the first evening of Kochava that you won’t want to miss!

Join the Conversation
Planning on joining the industry’s top advertisers at Kochava Mobile Summit? Let us know what you think is most interesting by tweeting @AdColony. For the latest AdColony mobile news and updates, follow
@AdColony on Twitter, like us on Facebook, or connect on Linkedin.

Summer

Summer

Summer is a digital marketing enthusiast with a passion for marketing analytics, trending hashtags, and flux capacitors. Summer often feels sad for the TRex who is unable to connect to the internet. You can connect with Summer via Twitter @SummerMaloneMKT.
Summer

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