The Mobile Programmatic Video Buyers’ Guide

Posted Nov 16, 2018

As the number of digital video viewers continues to increase, so does the number of dollars put towards digital advertising. Today, there’s over 229 million digital video viewers and by 2020, that number is expected to pass 240 million. What’s even more noteworthy? By 2020, mobile ad spend is set to exceed that of all…

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Highlights from APAC & Vietnam MMA Smarties

Posted Nov 14, 2018

Another successful round of the MMA Smarties – this time for the wider APAC region and Vietnam. The Smarties are a global awards program that honor innovation, creativity, and success. AdColony is proud to be bringing home a total of 5 awards: 3 from APAC and 2 from Vietnam! Check out the winning campaigns below:…

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Level Up with SDK 3.3.6

Posted Nov 8, 2018

Did you hear? The AdColony 3.3.6 SDK is officially available for download! Not only does this SDK support iOS 12 and Android Pie, but it also has a ton of improvements in stability and user experience. Whether your app is a game, a food delivery app, or a news reader, the new AdColony SDK makes…

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Wins from MMA Smarties South Africa

Posted Nov 7, 2018

AdColony is excited to announce that it won Publisher of the Year not only in Istanbul, but also at the MMA Smarties in South Africa! In addition to being shortlisted for the Mobile Video category, we brought home the Bronze award for the Product & Services category! Find the winning campaigns below: Publisher of the…

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Highlights from the MMA Forum Istanbul & Smarties Gala

Posted Oct 31, 2018

Last week, MMA hosted another forum in Istanbul, Turkey along with the Smarties Dinner Gala, which turned out to be a huge success! Hosted at Swissotel The Bosphorus, the event brought together marketing experts to share best practices and discuss the future of the industry. The Forum The Forum is the perfect place for professionals…

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Wins from MMA Smarties Indonesia

Posted Oct 17, 2018

The MMA Smarties Indonesia was a huge success! AdColony is thrilled to be bringing home 8 awards – that’s 2 Gold, 3 Silver, and 3 Bronze! The MMA Smarties Awards recognize innovation, creativity, and success in the mobile marketing space across a variety of categories. Check out our winning campaigns below: Promotion GOLD – Pond’s…

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Global Smarties Wins

Posted Oct 4, 2018

The winners for the Global MMA Smarties have been announced and AdColony is extremely humbled to have won 3 awards! The MMA Smarties recognize innovation, creativity, and success in the mobile marketing space. Awards are given across a variety of categories, from Social Impact and Cross Media to VR and Innovation. Check out our winning…

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Why VPAID is the Standard that Will Never Die

Posted Sep 25, 2018

VPAID is nothing new in the digital advertising space, and even though VAST is pushing for its place, VPAID is something that will be relevant in the marketing industry for some time to come, especially when it comes to programmatic inventory. VAST 4.1 may eventually take the lead, but until its fully adopted and supported…

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Fall Awards Recap

Posted Sep 21, 2018

Award season is in full swing and AdColony is thrilled to have made it on the shortlist for a variety of awards, in addition to winning Gold for some campaigns! The MMA Smarties, Spark Awards, and Drum Digital Trading Awards are only a few that we’re proud to be a part of. All the hard…

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Elevate & Activate with SDK 3.3.5

Posted Aug 17, 2018

The AdColony 3.3.5 SDK is now available for download! With improved functionality and added flexibility (not to mention more stable than ever), this version makes it even easier for publishers both gaming and non-gaming to monetize with brand and performance advertisers. What makes this SDK better than ever? Check out some of the changes and…

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