Mobile Monday: GDC 2018

Posted Mar 19, 2018

In this week’s Mobile Monday, we’re taking a look at the most anticipated news at one of our favorite events of the year: GDC. The Sessions Last week, our GDC preview shared a few of the sessions we were most excited about, including: Become the GOAT of the Mobile Gaming Business — Wednesday, March 21st,…

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Mobile Monday: Autoplay, Auctions, & Old Habits

Posted Mar 12, 2018

This week, we’re covering how advertisers can make the most of muted autoplay video, which countries could be among the first to roll out 5G, and the webinar you won’t want to miss if you’re somewhat new to mobile advertising. Muted Autoplay to Stay While savvy publishers are finding ways to give users more agency…

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Mobile Monday: Xiaomi’s Aspirations and Nokia’s Rebirth

Posted Mar 5, 2018

In this edition of Mobile Monday, we’re taking a look at what Xiaomi’s expansion aspirations will mean for US smartphone users as well as what Nokia’s newly unveiled devices could mean for the health of the brand. Xiaomi to Enter US Market Chinese mobile device manufacturer Xiaomi has its eyes on the US Market. In…

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Mobile Monday: MWC from Jacks to Gs

Posted Feb 26, 2018

Mobile World Congress is here, and with it comes a slew of new product & tech announcements. This edition of Mobile Monday will take a look at two opposite ends of the mobile spectrum being discussed at MWC: our collective affinity for the classic headphone jack and our excitement for 5G. Looking for the Jack…

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Mobile Monday: Read All Over & All Around

Posted Feb 19, 2018

This week, Mobile Monday is taking a look at how user engagement metrics are beginning to drive newspaper goals as well as how mobile apps are helping newspaper publishers increase their subscriber base globally. Read All Over It’s hard to forget one of the very first riddles we heard in the school yard that asked…

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Mobile Monday: IGDA Board Updates & New GDC Report

Posted Feb 12, 2018

This week, Mobile Monday takes a look at the newest appointments to the IGDA board as well as highlights from GDC’s new State of the Game Industry report. IGDA Appoints New Executive Director Earlier this morning, the International Game Developers Association (IGDA) announced that its interim Executive Director Jen MacLean would take the post permanent….

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Mobile Monday: Accelerating Ads, Go-Karts, & Ourselves

Posted Feb 5, 2018

In this edition of Mobile Monday, we’re exploring how things are accelerating, whether it’s mobile advertising in the UK, Nintendo’s publishing cycle of mobile games, or Nike’s efforts to get us moving. UK Advertising Tilts to Mobile According to a new study published by WARC, mobile advertising’s tilting point has occurred in the UK. Last…

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Mobile Monday: Celebrating the Best & Avoiding the Worst

Posted Jan 29, 2018

In this edition of Mobile Monday, we are celebrating the some of the best in mobile games and also taking a look at the safety concerns that arise outside of the app ecosystem. Celebrating The Best in Mobile Games Last week, Steel Media hosted the first ever Mobile Games Awards during Pocket Gamer Connects London….

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Mobile Monday: Experiences Hatched in the Cloud

Posted Jan 22, 2018

In this edition of Mobile Monday, we are exploring what Epic’s acquisition of Cloudgine will mean for both mobile game publishers and their users, as well as what Hatch’s expansion means for app discovery. Epic Acquires Cloudgine For years, Cloudgine has based its research and development of cloud processing solutions around Unreal Engine 4, a…

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Mobile Monday: Spending Surges & Aligning Android APIs

Posted Jan 15, 2018

In this edition of Mobile Monday, we are exploring good news for both mobile publishers and users. First, in-app spending surged over the holidays as users setup new phones and cashed in on app store gift cards. Second, the user experience on Android is about to become a bit more reliable & consistent. In-App Spending…

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