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Monday Monday: Netflix’s Emmy Successes & Brand Voice Control

Posted Jul 16, 2018

It’s not a secret that users of video content love streaming video. This year, Netflix received more Emmy nominations that HBO, dethroning the 17-year leader in the TV awards game with a staggering 112 nominations. On the other side of the consumer device coin, major players outside of voice assistant first parties like Amazon, Google,…

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Mobile Monday: Mobile Video’s Growth & Pokémon’s Second Mobile Anniversary

Posted Jul 9, 2018

It’s been two years since Niantic let users capture Pokémon on their mobile devices, and mobile video has been growing continuously over the past several years but seems to have stabilized a bit according to a new report. Read on for more! Slower but Stable Growth Mobile video consumption continues to rise globally, but the…

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Mobile Monday: Ad Transparency & AR for All

Posted Jul 2, 2018

Following Facebook’s lead, Twitter recently announced a new tool for online users, the Ads Transparency Center. Hoping to give more insight and power to the people, this feature will be accessible to everyone, whether or not they’re signed up with Twitter. Ad Transparency Facebook’s “info and ads” section and Twitter’s new Ads Transparency Center are…

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Mobile Monday: Consumer Focused Brand Apps — Less is More?

Posted Jun 25, 2018

How many apps should a major brand have to connect with consumers? It’s a question asked by brand marketers and strategists since the App Store debuted in 2009. The New York Times spent time last week discussing the ins and outs of brand apps and user satisfaction, meanwhile on a similar front, Global food giant…

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Mobile Monday: 5G Networks & iPhone Medicine

Posted Jun 18, 2018

The march of technology continues! This week, we’re looking at next-gen connectivity and maybe the future of medicine. As LTE penetration reaches more users than ever, mobile networks continue to innovate and hit milestones for their next-generation networks, the better to deliver more content, faster. Apple’s upgrade to ResearchKit 2.0 for iOS 12 indicate the…

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Mobile Monday: It’s E3 Week

Posted Jun 11, 2018

While one of the largest mobile events (WWDC) wrapped up last week, the largest annual conference for the gaming in mobile, console, and PC begins tomorrow. The Electronic Entertainment Expo (E3) will be held in the Los Angeles Convention Center from June 12th to 14th. The IAB also announced plans last week to bring its programmatic…

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Mobile Monday: It’s WWDC Week

Posted Jun 4, 2018

Every June (or so) Apple gives developers the world over an in-depth, technical look at the changes coming to iOS later in the year. The event sometimes features product updates, but the core of the week is deep dives and education of developers. With iOS directly impacting the way millions of users work and communicate,…

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Mobile Monday: Mobile Holograms & Evolving AR

Posted May 21, 2018

A new device from the Red Digital Cinema Camera Company and Leia, Inc. is making holographic experiences a reality. Users can fit the new technology in their pockets and take this experience with them anywhere they go. Mobile Holograms The Red Digital Cinema Camera Company and Leia, Inc. recently unveiled the Hydrogen One mobile phone,…

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Mobile Monday: 3D Video Calling & Improved VR Experiences

Posted May 14, 2018

The Chinese camera phone vendor, Oppo, and U.S. chipmaker, Qualcomm, have come together to create a new 3D technology that’s never been seen before. What’s even more impressive? It’s going to be available in just six months. 3D Video Calling The collaboration between Oppo and Qualcomm comes with a profound result: live 3D video calling…

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Mobile Monday: Microsoft’s Push & Chrome 66

Posted May 7, 2018

Microsoft’s push to get more users on its interface doesn’t seem to be ending anytime soon. After Windows 10 Mobile and Windows Phone didn’t succeed as well as the company hoped, they decided to focus their efforts on Android and iOS, in three different ways. Microsoft’s Push At the Build 2018 developers conference, Microsoft announced…

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