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AdColony and Anzu Join Forces to Bring Blended In-game Ads to Ultra-Engaged APAC Region

Posted Nov 30, 2020

AdColony, the in-app advertising marketplace for brands, with a focus on gaming, has signed an exclusive partnership with global in-game advertising platform, Anzu. AdColony will now offer Anzu’s market-leading blended in-game advertising solutions across both display and video to brands and agencies in Asia Pacific. In-game advertising platform Anzu seamlessly blends real-world brand ads into…

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AdColony + Opera

Posted Jun 24, 2014

We’re very excited to share that we’ve just announced an agreement to combine with Opera Software. The rationale for the deal is 100% strategic. In a rapidly competitive mobile video landscape, we wanted to align ourselves with a partner who has largely complementary assets, who shares our vision for improving the mobile advertising ecosystem and who…

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MMA Mobile Video Benchmarking Study

Posted Apr 24, 2014

We’re proud to share results from the first ever collaborative Mobile Video Benchmarking Study by the MMA gauging performance and trends in mobile video advertising. The results were gleaned from data provided by AdColony, BrightRoll, Brightcove, Hulu, Tremor and Videology.

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