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Event Preview: White Nights Prague

Posted Feb 8, 2018

White Nights is starting off its 2018 European tour of conferences in the Czech capital of Prague, the City of a Hundred Spires! From February 13th to 14th, the Clarion Congress Hotel will open its doors to the gaming industry, setting the stage for insightful talks, panels, and workshops, along with several opportunities to connect with other professionals in the industry. With over 100 booths and 70 speakers, White Nights Prague will attract over 1,000 visitors from over 40 countries!

White Nights conferences are well known for their atmospheric networking parties and forgiving schedules – including an 11:30am start time! To top it off, they’ll be hosting their Indie Game Cup, where emerging developers can present their best projects and find partners to support their journey!

AdColony is very excited to be a Silver Sponsor and attendee for this event! Make sure to stop by and say hello to our team! You’ll find them hanging out at the AdColony branded meeting zone, in area M2!

Here’s what we’re looking forward to:

What Did We Learn About Ads After Analyzing Over 160 Million Users?Tuesday, February 13th, 2-2:30pm (Green Hall)
Natalie Portier, COO of Appodeal, analyzes the data collected from over 31,000 apps and highlights key trends in mobile monetization.

Who Will Play in that SH&*? Market Game Positioning Wednesday, February 14th, 12-12:30pm (Blue Hall)
Jan Chichlowski from Vivid Games discusses the importance of knowing your style, since it influences your audience size, preferences, and player habits.

The Next Billion PlayersWednesday, February 14th, 12:30-1pm (Blue Hall)
Nelson Rodriguez from Akamai explains who the incoming generation of gamers are, where they come from, and what they’ll play, in an industry that is constantly changing with technology.

About White Nights
The White Nights Conference is an international business conference for the game industry, with content across mobile, PC, console, web, AR, and VR. The series of events take place four times a year, and attract influential game industry professionals and developers. The conference also hosts the Indie Game Cup and a Developer Exhibition.

Join the Conversation
Are you attending White Nights in Prague? Tell us what you’re looking forward to most by tweeting @AdColony. For the latest AdColony mobile news and updates, follow @AdColony on Twitter, like us on Facebook, or connect on Linkedin.

Sarin

Sarin

Marketing Intern by day, foodie by night. Sarin enjoys writing, researching, and keeping up with the latest tech trends.
Sarin

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