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Over 50 members of the AdColony team joined 27,000 game enthusiasts in San Francisco last week for GDC 2016. Two AdColony sessions, one photo booth, and one anniversary later, we made it through the week with plenty of highlights to share. The Content Bryan Buskas, our Chief Customer Officer, kicked off the week for AdColony with a session at the…
While GDC is still underway, check out these highlights from the first few days of the conference: If you’re at the event, make sure to swing by our booth to check out Compass and #GoBeyond in our photo booth!
First up on our Casual Connect calendar of events this year was Casual Connect Europe! We shipped off several members of our EMEA group to Amsterdam last week along with a couple of our California-based publishing experts to round off the team. They had a great time at the Beurs van Berlage, a former stock exchange turned event venue. Thanks…
In just a few short weeks, AdColony will hit the road with TUNE for the School of Mobile Tour 2016. Spanning 8 cities across 3 continents over 7 weeks, the School of Mobile Tour will offer mobile marketers cutting-edge best practices on: Driving brand awareness and conversion on mobile Diversifying to reach new audiences at scale…
A few members of the AdColony team spent the second half of last week in the snowy mountains of Sandpoint, Idaho attending the Kochava Mobile Summit. Our own Chris D’Avanzo, GM of North America, led a session on the first day around the top app install marketing trends from the top 100 grossing mobile publishers. It was…
Next week, AdColony will be heading to Sandpoint, Idaho for the third annual Kochava Mobile Summit. Kicking off on February 10th, the three-day event will feature a bustling schedule of workshops led by the best in the mobile advertising industry. Taking AIM: Top Trends from the Top 100 To close out the first day of…
In a few weeks, the AdColony EMEA team will head to Amsterdam for the first Casual Connect event of the year. When the team isn’t at their booth on the main show floor or collaborating with publishers in our meeting room on the second level, you’ll likely find us in the Berlagezaal Lecture Hall for our…
Next week, the AdColony EMEA team will be heading to London for the first Pocket Gamer Connects conference of 2016, where our very own Andrew French will lead a workshop entitled “Gaming for Gamers” in the Mobile Games University Track. About the Session The Gaming for Gamers session will take place at 1:50pm on Tuesday, January 19th….
Maximizing app revenue is on the minds of most mobile app publishers. To offer insights and best practices on this topic, the App Developers Alliance held a panel at its recent NYC workshop. Moderated by Greg Blackman of OpenX, panelists included: Patric McCormack of Millennial Media Kejia Tang of AppFriends.me Emily Kaufman of AdColony Key…
Fueled by the data from our Spring 2015 User Acquisition Survey and data from the top performing advertisers on our platform, Bryan Buskas recently shared the top 10 trends in user acquisition with attendees at Pocket Gamer Connects San Francisco. Footage from the session is now available: About Pocket Gamer Connects Pocket Gamer Connects…
