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Every week, Digital Turbine, AdColony, and Fyber are teaming up to give you the latest news and insights in the mobile world. In this edition of Mobile Monday, Digital Turbine explains where mobile addressability is headed, AdColony touches on rewarded audio ads as a monetization solution, and Fyber covers iOS 14.5’s impact on the mobile…
Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on SKAN’s effect on Snap’s revenue, AdColony recaps Android 12’s privacy features, and Fyber shares research on how important app reviews are for retention. Snap out of it! Despite…
Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on how Apple’s privacy changes have affected its ad business, AdColony covers research on what brands know about in-game advertising, and Fyber shares that daily time spent on mobile…
The public release of iOS version 14.5 is coming next week, with Apple announcing their release candidate (RC) shortly after their “Spring Loaded” event. That means Apple’s privacy updates are coming with it. Apple will require all developers to begin requesting permission to share data and tracking, in addition, to support for SKAdNetwork to receive…
In the mobile world, Apple always looms large and this week’s news was no exception. The tech giant’s recent statements has brought on much discussion from developers and the ad tech industry. Apple announced its plans to launch the App Store Small Business Program that will allow some developers to qualify for a reduced commission….
Apple has given publishers in their various ecosystems a little more time to comply with their new privacy requirements, but that doesn’t mean they can rest easy – change is still coming, get the details – and the details on how to preserve your monetization in the new age of privacy. Join us for a…