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It was just a few months ago that all eyes were turned to e-commerce projections around the holiday shopping season, with high expectations that the numbers would match the behaviors we’re seeing all around us: Consumers using their phones for pretty much everything, including shopping. A Clear Lift in Smartphone Use We found from our…
In this edition of Mobile Monday, we’re taking a look at how mobile has the opportunity to help brick and mortar retailers and how YouTube is catching up in the mobile live streaming market. Mobile & Mortar While many articles may pit online and mobile shopping against brick & mortar stores, this only paints a…