Mobile Monday: Crash Bandicoot: On the Run Reaches 33 million Downloads, App Tracking Opt-in Higher Than Anticipated
Posted Apr 18, 2021The mobile advertising sector has been intently waiting on Apple’s imminent iOS update to drop any day. While ad tech and publishers have been preparing for the worst, some research suggests that the outlook might be more hopeful than anticipated. Appsflyer’s recent data shows that opt-in rates could be 41%, much higher than previously predicted…