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As Mobile Gaming Grows in APAC, So Does its Female Audience

Posted Jul 24, 2019

As the number of smartphone users grows, Asia-Pacific has been the primary driver for the expansion of the global gaming industry. Established markets like China and Japan continue to flex their spending power while India and Southeast Asia have proven their impact in terms of app downloads. While it’s clear that APAC presents many opportunities,…

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Under The Microscope: Mobile Gaming in Japan

Posted Mar 12, 2019

As the category of mobile gaming continues to grow across the globe, we’ve already taken a closer look at regional markets, from Germany to China, New Zealand to the UK and beyond. We’ve seen plenty of common threads among the mobile gaming community – but plenty of distinct differences, too. Now our microscope is focused…

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AdColony Partners with GREE Subsidiary Glossom to Bring In-App HD Mobile Video Advertising to Japan

Posted Nov 4, 2014

We’re excited to share that AdColony has partnered with Glossom, Inc., an advertising subsidiary of GREE, to bring HD mobile video advertising to the Japanese market. Glossom will act as a designated agent for AdColony in Japan, providing Instant-Play™ HD mobile video to advertisers and publishers. By expanding the reach of the platform across best-in-class apps and…

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