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In this edition of Mobile Monday, we’re exploring what a recent survey tells us about the need for high quality video from trusted sources as well as how branded a brand’s story should be in order to be effective. Quality & Trust, Please While influencer campaigns may be a hot topic for discussion, they are hardly…
As brand advertisers continue to explore new and groundbreaking means of capturing mobile user attention, Stoli is already shaking things up with a new haptic feedback enabled mobile video campaign. Running on the AdColony platform and reaching over a million users daily in the United States, the campaign leverages haptic feedback to create a more…