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With pressure from governing bodies across the globe, game companies are re-thinking loot boxes’ place in their revenue structure. The British Parliament released a report last week saying loot boxes could be considered a form of gambling and should be regulated as such. Meanwhile, a study shows that conversion rates for mobile games are down,…
A U.S. Senator has announced his plans to propose a bill that would ban loot boxes and pay-to-win microtransactions. We’ll look at the details of this bill and how other countries have addressed these issues. Meanwhile, we recap the Entertainment Software Association’s comprehensive study on American video game players’ habits. Read all about it in…
Shortly before Christmas, Apple introduced several new rules for the App Store, the most notable of which is related to so-called “loot boxes” and requires developers need to share the odds of the contents before users make an IAP purchase. What does that mean for developers around the globe in 2018? This is a big…