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Mobile Monday: Clever Digital Advertising, Mobile Game Monetization Methods, and the Growth of Mobile Gaming

Posted Jun 20, 2022

Digital Turbine is constantly keeping tabs on the mobile world, and every week, we’re sharing the most interesting and important need-to-know stories and articles. In this edition of Mobile Monday, we’re covering the popularity of digital advertising through clever ads, the latest monetization methods players and publishers are loving, and mobile gaming accelerating digital gaming…

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Mobile Monday: Brands in Mobile, Mobile Used for Grocery, Shopping, and Package Tracking, and Ad Preferences for Gamers

Posted May 16, 2022

Digital Turbine is constantly keeping tabs on the mobile world, and every week, we’re sharing the most interesting and important need-to-know stories and articles. In this edition of Mobile Monday, we’re covering opportunities for brand advertising on mobile, shopping and delivery app growth over the past two years, and what mobile gamers want from their…

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Christmas & New Year Shopping 2021 – Highlights from APAC

Posted Dec 9, 2021

We are officially in December, which means that the holiday shopping season is kicking into high gear. To better understand shoppers’ behaviors and preferences, AdColony conducted a survey across the Asia-Pacific region to discover how consumers will be shopping this holiday season. As holiday shoppers gear up for celebrations, they are preparing for a season…

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​​Creative Showcase: Pandora

Posted Dec 2, 2021

In this Creative Showcase, we are looking at the engaging Pandora campaign in Turkey. With AdColony’s impeccable Dynamic End Card technology, Pandora increased brand consideration and most importantly, purchase intent with its targeted audiences. About the Campaign Iconic jewelry brand Pandora knows how important it is to love and express yourself first, and we all…

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AdColony Wins Enabling Technology Company of the Year And More!

Posted Nov 29, 2021

What a whirlwind December already for AdColony! We are thrilled to announce that our campaigns have received 18 individual campaign awards across the Asia-Pacific region (10 from MMA Smarties 2021, 4 from The Wires Global 2021, 4 from The Maddies 2021) and have been named Enabling Technology Company of the Year at MMA Smarties Indonesia!…

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Creative Showcase: Uni Baby

Posted Nov 4, 2021

In this Creative Showcase, we are looking at the engaging Uni Baby campaign in Turkey. With AdColony’s impeccable Dynamic End Card technology, Uni Baby raised product awareness and brand consideration with its target audiences. About the Campaign Turkey’s leading baby brand, Uni Baby, was inspired by mothers and the changing needs of babies in different…

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Mobile Monday: The Device as its Own Walled Garden, Apple ATT’s Influence Over Ad Dollars, Hyper-casual Shifts to Hybrid-casual

Posted Sep 27, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine shares how Apple’s influence over the device makes the device itself its own walled garden, AdColony touches on how Apple’s ATT shows the company’s plans for advertising, and Fyber covers…

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Mobile Monday: Newly Launched Conversion Tool, Small Brands Diversify Media Spends, Casino Games Hit the Jackpot

Posted Sep 19, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on AppsFlyer’s new conversion tool, AdColony shares how smaller brands are diversifying media spends, and Fyber spotlights casino games emerging as the second-highest revenue-generating genre. Check out Mobile Monday…

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