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Mobile Monday: Nintendo’s Growing Mobile Business, Game App Developers’ Recent Strategies for Engaging Users

Posted May 10, 2020

Known primarily for its console games, Nintendo has assembled a list of popular mobile titles over the past few years. Mobile versions of popular titles like Mario Kart and Animal Crossing have contributed to the recent successes of the company. Nintendo revealed that revenue grew 11% during their last fiscal year. Meanwhile, GameRefinery shared their…

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Mobile Monday: Accelerating Ads, Go-Karts, & Ourselves

Posted Feb 5, 2018

In this edition of Mobile Monday, we’re exploring how things are accelerating, whether it’s mobile advertising in the UK, Nintendo’s publishing cycle of mobile games, or Nike’s efforts to get us moving. UK Advertising Tilts to Mobile According to a new study published by WARC, mobile advertising’s tilting point has occurred in the UK. Last…

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Mobile Monday: E3 2017

Posted Jun 12, 2017

In this edition of Mobile Monday, we are exploring the top mobile news to emerge thus far from E3 2017, where over 100 mobile-focused exhibitors will be showcasing their latest projects at the Los Angeles Convention Center. Nintendo & Mobile While some publishers began their press conferences rather early this year, Nintendo is making its…

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Publisher Spotlight: Big Blue Bubble

Posted Apr 28, 2017

The city of London in Ontario, Canada, houses one of the app stores most prolific publishers. Big Blue Bubble is an award-winning studio with over 100 apps and growing, and the company has spent time working on mobile games since before the days of smartphones and high-res touch screens. High Profile Beginnings Founded in 2004…

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With the Switch, Nintendo Embraces Mobility & Mobile

Posted Mar 10, 2017

Last week, Nintendo launched the Switch, the hotly anticipated hybrid console designed for both traditional TV play when plugged in, and on-the-go gaming in tablet form. Nintendo certainly isn’t playing by its old rules anymore. Will the Switch cannibalize time from mobile apps? Is Zelda more engaging than any given mobile title? Switching it Up…

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Publisher Spotlight: Nintendo

Posted Dec 23, 2016

In most cases, Nintendo isn’t a company that needs an introduction. It would be hard to find someone in the gaming industry who didn’t spend at least some time with Mario, Link, and Samus growing up. The impact of Nintendo can be felt across gaming. After years of waiting, Nintendo fans are finally able to…

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Mobile Monday: Running for Content

Posted Dec 19, 2016

In this edition of Mobile Monday, we are taking a look at how Nintendo is managing expectations for its latest mobile title and how a new service is catering to mobile user’s insatiable desire for fresh content. Running for Installs When Nintendo accumulated over 5 million installs in 24 hours for its new mobile title Super Mario…

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Mobile Monday: Bushnell’s Entrance & Nintendo’s New Pillar

Posted May 2, 2016

In this edition of Mobile Monday, we are covering Atari legend & co-founder Nolan Busnell’s entrance into mobile games and Nintendo’s shift to view mobile games as a key pillar of the organization. Atari Legend to Mobile Games While some may not view traditional arcade games in the same light as mobile games, Atari co-founder…

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Mobile Monday: Miitomo Mania

Posted Apr 4, 2016

In this edition of Mobile Monday, we’re focusing on the latest sensation to sweep the app stores: Miitomo by Nintendo. Released on March 31st, Miitomo has already amassed millions of users and is topping the social networking category. Closer to a social network than a game, Miitomo is the first mobile app developed by Nintendo….

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