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The Year of the Tiger signifies a year of courage and willpower, and with these values at the core of year 2022, we bid adieu to 2021 and welcome fresh beginnings! To better understand shoppers’ behaviors and preferences, AdColony conducted a survey across Singapore, Malaysia and Vietnam to discover how consumers will be shopping this…
In the past few years, the Asia-Pacific region has played a big part in bolstering the continued growth of mobile device and app usage. Vietnam, in particular, has become one of the most exciting emerging markets for the industry as the country’s smartphone adoption increases every year. For advertisers looking to reach this expanding audience’s…
For those into arcade games, you may have heard of the popular shooting games 1945, Galaxy Attack: Alien Shooter, or Infinity Shooting: Galaxy War, which are topping both popular and top-grossing charts under the arcade category. Did you know that these are all from the same publisher, Onesoft Studio in Vietnam? Onesoft has multiple independent…
Industry leaders in mobile marketing will be gathering at MMA Impact Vietnam on 25 October 2019 at InterContinental Saigon, and will feature a packed agenda with a full day of speaking sessions, workshops, and networking to equip marketers with the knowledge to establish the right infrastructure to leverage on mobile. Tom Simpson (VP, Brand &…
In the past few years, the Asia-Pacific region has played a big part in bolstering the continued growth of mobile device and app usage. Vietnam, in particular, has become one of the most exciting emerging markets for the industry as the country’s smartphone adoption increases every year. For advertisers looking to reach this expanding audience’s…