Mobile Monday
Posted Apr 13, 2015This week in mobile, we are taking a look at how the Fortune 500 will fare in Mobilegeddon, how one health app crossed the line, and what the latest whale spending trends means for UA campaigns.
Tag: mobilegeddon
Tag: mobilegeddon
- All
- 2019
- 2020
- 3D
- 5g
- Aarki
- abi
- abi games
- ACIS
- Activision Blizzard
- Ad Age
- ad block
- ad budget
- ad creative
- ad engagement
- ad fraud
- ad mediation
- ad monetization
- ad network
- ad placements
- ad quality
- ad recall
- ad revenue
- ad sales
- ad spend
- ad targeting
- ad tech
- adcoloinzed
- adcolonized
- adcolony
- AdColony Intelligence Summit
- Adcolony network
- AdColony Space
- AdExchanger
- adidas
- Adjust
- admin
- AdMob
- admonsters
- Adobe
- Adobe Analytics
- Adobe Digital Index
- Ads
- Adsmovil
- advanced bidding
- Advanced Monetization Program
- Advertiser
- Advertising
- Advertising Operations
- advertising trends
- Adweek
- Africa
- age ratings
- Agencies
- Agency Leader Symposium
- AI
- Aki Technologies
- Alexa
- Algida
- amanotes
- Amazon
- Amazon Advertising
- AMP
- android
- Android 11
- Android Go Edition
- Android Pie
- Angry Birds
- angry birds 2
- Animal Crossing
- animated GIFs
- anna su
- anniversary
- announcement
- aooni
- APAC
- API
- app annie
- App bidding
- App Developers Alliance
- app development
- app downloads
- app install
- app install advertising
- app install marketing
- app installs
- app intelligence
- app marketing
- app revenue
- app store
- App Strategy Workshop
- app trends
- app usage
- app-ads.txt
- Apple
- Apple Arcade
- Apple Pay
- apple store
- Apple Wallet
- Apple Watch
- AppNation
- apps
- apps we love
- Apps World
- AppsFlyer
- Apptopia
- AR
- archero
- Argentina
- Article 17
- artificial intelligence
- Asia
- Asia-Pacific
- astoria
- Atari
- ATS
- ATS compliance
- ATS London
- ATS Singapore
- attribution
- Audience Network
- audience segmentation
- audiences
- Augmented Reality
- Aurora
- Australia
- automoative
- Award
- Awards
- Azerbaijan
- babybus
- back to school shopping
- back-to-school
- backflip studios
- banner
- Battle royale
- Bearbit
- Beegital
- behavioral targeting
- Benchmarks+
- Berlin
- Best of Tech Awards
- Best Places to Work
- Best Places to work in Los Angeles
- Best practices
- Bethesda
- BidSheet
- billing
- bing
- black desert
- black friday
- blackberry
- blacklisting
- Blizzard
- blockchain
- BMW
- BonusXP
- books
- boombit
- bots
- bowmasters
- brain out
- brain test
- brain test tricky puzzles
- Branch
- Brand
- brand advertising
- brand apps
- Brand Intelligence Summit
- brand performance
- brand safe
- brand safety
- Brand-Exchange
- Brands
- Brazil
- Bryan Buskas
- BSI
- Buffalo Wild Wings
- business development
- business insider
- Call of Duty
- Call of Duty: Mobile
- Cambridge Analytica
- campaign targeting
- Canada
- canan karan
- cande lopez
- Cannes Lions
- car buying
- case study
- casual azure games
- casual connect
- Casual Games
- CCPA
- century game
- certification
- CES
- charity
- China
- ChinaJoy
- christmas
- christmas shopping
- Chrome
- CJ Hillyer
- Clash of Clans
- cloud
- cloud-gaming
- CNN
- Cocos
- Code Media
- codigames
- cognition
- Cologne
- Com2uS
- community
- Company culture
- Compass
- comscore
- conference
- Connected TV
- consumer behavior
- consumer packaged goods
- consumer privacy
- Consumer Road Trip Survey
- consumer senitment
- Consumer Sentiment Survey
- consumer spend
- consumers
- consumption
- contact tracing
- contact tracing apps
- content
- content ratings
- Contests
- contextual targeting
- Control Center
- conversion
- cookies
- cooking mama
- cord-cutting
- Coronavirus
- corporate social responsibility
- coupons
- COVID-19
- cpg
- Creative
- creative best practices
- creative director
- creative hacks
- Creative showcase
- cross screen
- CrossInstall
- Crossy Road
- CSMO Summit
- CTR
- culture
- custom
- customer experience
- Cut the Rope
- cyanogen
- Cyber Monday
- cyberagent
- cyrcle
- Dark Mode
- data
- data privacy
- Data science
- datsugoku gokko
- David Kurtz
- DayDayUp
- Deadlines
- Deloitte
- deltaDNA
- demographics
- denmark
- department stores
- design
- design island dreamscapes
- developer
- developers
- Digiday
- digital advertising
- digital media
- digital publishing
- digital trends
- digital video
- digitas
- digitisation
- dip master
- Disney
- Disneyland Hotel
- display ads
- display banner
- DISQO
- disruptive ads
- Dmexco
- Doritos
- downloads
- dragon city
- dreaming tree wines
- drop the number
- Drum Digital Trading Awards
- DTSG
- dynamic end cards
- dynamics's
- e3
- EA
- earnings
- ecommerce
- eCPM
- Editorial
- educational games
- Egypt
- eMarketer
- EMEA
- emerging markets
- emmas adventure
- Emmy
- employee appreciation
- employee spotlight
- endless runner
- engagement
- Engineering
- Epic Games
- episode
- ePrivacy Directive
- ePrivacy Regulation
- erik hassler
- ESA
- ESPN
- eSports
- etermax
- eureka studio
- europe
- event
- event preview
- Event Recap
- events
- Exchange
- ExchangeWire
- exits
- experian
- F2P
- Fallout Shelter
- family games
- FCC
- female gamers
- Fetch
- Field Trip
- FIFA
- Final Fantasy
- finance
- firecraft studios
- first touch games
- fitness
- fixed price zones
- florida
- Fluff Fairy
- flurry
- focus apps
- Forbes
- Forrester
- Fortnite
- France
- frank chang
- Fraud
- freemium
- futureplay
- Fyber
- G-Star
- gabriella aversa
- Gacha
- Galaxy
- galaxy attack alien shooter
- game
- game apps
- Game Developers Conference
- game development
- game show network
- game streaming
- GameAnalytics
- Gameblyr
- GameClub
- GameDaily Connect USA
- GameRefinery
- Games
- games publishing
- games we love
- GamesBeat
- GamesBeat Summit
- gamescom
- gametion
- Gaming
- gaming apps
- gaming industry
- gaming insiders
- Gardenscapes
- garusoft
- GCAP
- GDC
- GDC 2020
- gdc summer
- GDPR
- Gen X
- Gen Z
- genres
- germany
- giselle milan
- GiveMe5
- Global
- global ad spend
- global budget
- Global Web Index
- GlobalData
- Globalwebindex
- glossom
- Glu
- glu games
- GMIC
- GoBeyond
- Google IO
- Google Pixel
- Google Play
- google play pass
- Google Play Points
- Google Play store
- Google Voice
- gram games limited
- Greece
- Grow.co
- Growth
- growth marketing
- GSMA
- gsn casino
- gsn games
- GStar
- gurgaon
- GWI
- habby
- halfbrick studios
- happy glass
- haptic
- haptics
- hardcore gamers
- hardcore games
- harry potter
- harry potter hogwarts mystery
- HasOffers
- HD video
- header bidding
- health
- Hearthstone
- hibernum
- higgs tech co
- Hipster Whale
- History
- holiday shopping
- holidays
- homa games
- Horizon Media
- hotel empire tycoon
- HR
- HTTPS
- Huddle
- hungry dragon
- hunter assassin
- Huuuge Games
- hyper
- hypercasual
- iab
- IAB UK
- IAP
- IAS
- Ice Jam Studio
- idfa
- idle farming empire
- idle mafia
- idle miner tycoon
- IGDA
- IGNITE
- imangi studios
- Immersion
- In-App
- in-app ad impressions
- in-app ads
- in-app bidding
- In-app purchases
- in-app revenue
- in-game advertising
- inapp ads
- Inc500
- India
- Indonesia
- Industry Awards
- infographic
- infographics
- Ingress
- Innovation
- instant feed
- instant play hd mobile video
- InstantPlay™
- integration
- Intel
- interactivity
- internet use
- inventory
- ios
- iOS 10
- iOS 13
- iOS 14
- ios14
- iOS9
- iPad
- iPadOS
- iphone
- iphone 11
- Istanbul
- it
- Italy
- iwatch
- Jack in the Box
- Jam City
- japan
- jetpack joyride
- JICWEBS
- johny saad
- journal
- june's journey
- Kamcord
- Kantar
- ketchapp
- Kishi
- klondike adventure
- Kochava
- kolibri games
- Kongregate
- Korea
- Kotlin
- KR
- LA Startups
- LATAM
- Latin America
- leadership
- leveling up
- Limit ad tracking
- line bubble 2
- line corp
- little panda policeman
- London
- look back
- look-alike modeling
- loot boxes
- Los Angeles Business Journal
- loyalty
- Lucktastic
- Lucky Kat
- lucky win
- ludo king
- lufthansa
- luxury ecommerce
- machine learning
- Made by Google
- madtech
- magic tiles 3
- magmic
- Malaysia
- management
- manga up
- Maple Media
- Mario Kart Tour
- marketing
- marketing analytics
- marketing intelligence
- martech
- Marvel
- masterclass
- Match Group
- matchington mansion
- Matt Barash
- MAU
- mcommerce
- media
- media planning
- media trends
- MediaPost
- meerkat
- MENA
- merge dragons
- Messaging
- metrics
- Microsoft
- microtransactions
- Middle East
- MIGS
- millennials
- mindcandy
- mindshare
- miniclip
- mixer
- MIXX
- mlb tap sports baseball
- MMA
- mma apac
- MMA Forum
- MMA Impact
- MMA Smarties
- MMS
- Moat
- Mob-Ex
- Mobbo
- Mobcrush
- Mobile
- mobile ad creative
- mobile ad spend
- Mobile ads
- mobile advertising
- mobile app
- mobile apps
- mobile apps unlocked
- mobile attribution
- mobile broadcasting
- mobile commerce
- mobile crossover
- mobile developer
- mobile devices
- mobile engagement
- Mobile Excellence Awards
- Mobile fraud
- mobile game
- mobile gamers
- mobile games
- mobile gaming
- mobile growth summit
- mobile identity
- mobile marketing
- Mobile Marketing Association
- Mobile Monday
- mobile network
- Mobile networks
- mobile news
- mobile payments
- Mobile Performance
- mobile photography
- mobile publishers
- Mobile Publishing Survey
- mobile retail
- mobile RTS
- mobile shopping
- mobile streaming
- mobile usage
- mobile video
- mobile web
- Mobile World Congress
- mobile-friendly
- mobilegeddon
- mobilemarketing
- mOCR
- modular phones
- Monetization
- monster legends
- moonee
- MoPub
- Moscow
- multiscreen
- multitasking
- Mumbai
- music
- music games
- music streaming
- MWC
- NA
- nakayubi corporation
- Napa
- Native
- native video
- Native Video Fund
- Nazara Games
- ndependent AdTech
- neha kalra
- nekki
- Nestle
- Netflix
- netmarble
- Network
- new delhi
- New york
- newborn town
- newco
- news
- Newzoo
- NFL
- Niantic
- nielsen
- ninja kiwi
- Nintendo
- Nissan
- Nissan Patrol
- Nokia
- Nom Cat
- Non-Gaming
- nordcurrent
- nordeus
- North America
- Norway
- npol game
- NPR
- ny daily news
- office create corp
- oguz bayhun
- OLED
- olga kravtsova
- onesoft
- online shopping
- Open Measurement
- OpenRTB SupplyChain
- opera mediaworks
- optimization
- organic growth
- orhan cetin
- Oslo
- OSX El Capitan
- OTT
- Over the top
- paintly
- palm desert
- panda pop
- panel
- Partner spotlight
- pearl abyss
- people fun
- peoplefun
- Performance
- performance advertising
- periscope
- personalized content
- Philippines
- photography
- pigg party
- PIPEDA
- Piper Jaffray
- Pixalate
- Pixel
- Pixel 4
- Pixel 4XL
- Platform
- playables
- playaparttogether
- playbook
- playgendary
- Playrix
- Pocket Camp
- Pocket Gamer
- pocket gamer connects
- pocket gems
- podcast
- pokemon
- Pokemon Go
- pokemon masters
- polysphere
- Portable
- Postback
- Premium
- Premium Pub
- Press
- Prettygreat
- pricing
- privacy
- product marketing
- Profile
- programmatic
- programmatic advertising
- Programmatic Marketing Summit
- Programmatic Punch
- project manager
- PTTOW
- publisher
- Publisher Spotlight
- Publisher sptlight
- publishers
- publishing
- Pubmatic
- puppy town
- push
- push notifications
- puzala
- puzzle games
- Q&A
- qCPM
- quiz battle online
- Rainway
- Ramadan
- rankings
- Razer
- React Native
- recode
- regulation
- Remerge
- remote working
- report
- Reports
- research
- Research Study
- Researchkit
- retail
- retention
- retro
- Revenue
- revenue assurance
- review
- rewarded video
- Rewarded Video Sentiment Study
- rewardify
- rewards
- rider
- road trip
- roadshow
- robots
- rohit dadwal
- ROI
- ROI Index
- rollic
- Rovio
- RPG
- Russia
- Safety
- sakura school simulator
- sales
- sales manager
- sales operations
- sam bocchicchio
- samsung
- Samsung Pay
- san francisco
- San Mateo
- Sanofi Pharmaton
- sariwangi
- Satoru Iwata
- Saudi Arabia
- score hero
- Scott Bi
- screen time
- Scripts
- SDK
- SDK 4
- SDK 4.2
- sdk update
- seattle
- Secret Weapon
- Security
- seher basaran
- sellers.json
- Sensor Tower
- session
- sessions
- SGN
- sherry bullen
- shooting game
- Shopping
- short form
- Silicon Beach Fest
- singapore
- Singular
- Siri
- Skillz
- skip school
- Skippability
- Skybound Entertainment
- Skylab
- Sleeping Beast
- slush conference
- SMA
- Smarties
- Smarties North America
- Smarties X
- smartphone adoption
- smartphone usage
- smillage
- Snap Inc.
- Social
- social media
- social point
- socialpoint
- soft launch
- solitaire tripeaks
- sonic dash
- Sony
- SoundHound
- South Africa
- South America
- South Korea
- Southeast Asia
- Spaceteam
- Spain
- Spark Awards
- speaking
- spider-man
- sports
- sports games
- Spotify
- spotlight
- square bird
- Square Enix
- SS18
- st. petersburg
- Stadia
- Star Wars
- Starbucks
- statista
- stats
- Steve jobs
- stock
- Stranger Things
- strategy
- Stream
- streaming video
- subscription
- Subway Surfers
- summer road trip
- Summer Road Trip Survey
- summer travel
- summit
- Super Bowl
- Super Evil Megacorp
- superbox
- supercell
- supernova
- Supernova Recap
- Supernova Summit 2019
- Supernova Summt 2018
- supply chain
- Surface Duo
- survey
- sustainability
- Sweden
- Swift
- Switch
- SXSW
- TAG
- tea
- tech
- Tech Support
- technical solutions
- technology
- teens
- telecom
- Telkom
- Telltale Games
- tet
- Thailand
- thalamus
- Thanksgiving day sales
- the cw
- The Drum
- The Drum Digital Advertising Awards
- The Wires APAC
- there is no playbook for this
- this week in mobile
- thorbjorn
- tiktok
- tile master
- tiles hop edm rush
- time spent
- Tinder
- TLS
- Today's primetime
- Tokyo Game Show
- tomb of the mask
- tongal
- top eleven
- top games
- township
- Toyota
- traditional media
- transformers
- transparency
- travel
- trebel music
- trending music
- trending.fm
- trends
- trivia crack
- trivia crack 2
- trivia games
- Trustworthy Accountability Group
- TUNE
- tunity
- Turkey
- Twitch
- ua
- UA strateg
- UA strategy
- ubisoft
- UDID
- UK
- Under the Microscope
- Under the Microscope Survey
- unico studio
- Unify
- United Arab Emirates
- United Kingdom
- United States
- Unity
- Use Rate
- user
- User Acquisition
- user engagement
- user experience
- user generated content
- User initiated video
- uuum co
- UX
- vainglory
- value exchange
- VAST
- VentureBeat
- Verizon
- vertical video
- video ads
- video duration
- vietnam
- viewability
- Virtual Reality
- Vodafone
- Voice Control
- Volkswagen
- volunteer
- voodoo
- VPAID
- VR
- VSMCamp
- WARC
- WARC Media Awards
- watchOS
- waterfall
- waterproof
- wattpad
- Wearables
- webinar
- wfh
- white nights
- White Paper
- Whitepaper
- will it shred
- Will Kassoy
- windows mobile
- Winter Nights
- Wired
- wishbone
- Wizards Unite
- women in media
- women in need
- word games
- word smash
- word stacks
- wordscapes
- work from home
- Workshop
- World of Warcraft
- WORLDZ
- worms zone
- WWDC
- WWE
- Xiaomi
- yelena epshteyn
- youtube
- Zeptolab
- Zynga