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Mobile Monday: App Revenue Jumps 8% in May, iPad App Downloads Up 40%

Posted May 17, 2020

Many reports have confirmed that smartphone usage has seen a huge uptick since users have been in quarantine since March. Recent data shows that activity has also increased for iPads. Downloads for iPad apps jumped 40%, marking the largest increase in a quarter since 2016. Meanwhile, in-app revenue has been steadily growing and continues with…

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Mobile Monday: Nintendo’s Growing Mobile Business, Game App Developers’ Recent Strategies for Engaging Users

Posted May 10, 2020

Known primarily for its console games, Nintendo has assembled a list of popular mobile titles over the past few years. Mobile versions of popular titles like Mario Kart and Animal Crossing have contributed to the recent successes of the company. Nintendo revealed that revenue grew 11% during their last fiscal year. Meanwhile, GameRefinery shared their…

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Mobile Monday: Time Spent on Smartphones and Mobile Games Boosted By Lockdown

Posted May 3, 2020

Almost every week, new data shows the effects of smartphone and app usage during the coronavirus pandemic. The latest from eMarketer details the increased time spent on smartphones being driven by app usage and particularly, mobile games. Meanwhile, another report not only shows more time spent on mobile games but also a growing audience and…

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