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Mobile Monday: Apple’s Effect on Snap Revenue, Android 12’s Privacy Features, App Reviews’ Impact on Retention

Posted Oct 25, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on SKAN’s effect on Snap’s revenue, AdColony recaps Android 12’s privacy features, and Fyber shares research on how important app reviews are for retention. Snap out of it! Despite…

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Mobile Monday: The Effects of Apple’s Privacy Changes, In-game Advertising’s Untapped Potential, Mobile Time Spent on the Rise

Posted Oct 17, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on how Apple’s privacy changes have affected its ad business, AdColony covers research on what brands know about in-game advertising, and Fyber shares that daily time spent on mobile…

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Mobile Monday: AppLovin’s Acquisition of MoPub, Record-breaking Estimates for Mobile Holiday Shopping, Winning Apps During Facebook’s Outage

Posted Oct 11, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine, AdColony, and Fyber have partnered up to cover news and insights in apps and games. This week we touch AppLovin’s acquisition of MoPub, predictions for the holiday shopping season, and which apps prospered during…

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Mobile Monday: Advancement in Mobile Discovery, App Engagement and Spending Remain Elevated, Candy Crush Jelly Saga’s $500M Milestone

Posted Oct 3, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine, AdColony, and Fyber have partnered up to cover news and insights in apps and games. This week we touch on the future of mobile discovery, consumer spending and engagement in apps during H2 2021,…

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Mobile Monday: The Device as its Own Walled Garden, Apple ATT’s Influence Over Ad Dollars, Hyper-casual Shifts to Hybrid-casual

Posted Sep 27, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine shares how Apple’s influence over the device makes the device itself its own walled garden, AdColony touches on how Apple’s ATT shows the company’s plans for advertising, and Fyber covers…

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Mobile Monday: Newly Launched Conversion Tool, Small Brands Diversify Media Spends, Casino Games Hit the Jackpot

Posted Sep 19, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on AppsFlyer’s new conversion tool, AdColony shares how smaller brands are diversifying media spends, and Fyber spotlights casino games emerging as the second-highest revenue-generating genre. Check out Mobile Monday…

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