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Mobile Monday: The Device as its Own Walled Garden, Apple ATT’s Influence Over Ad Dollars, Hyper-casual Shifts to Hybrid-casual

Posted Sep 27, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine shares how Apple’s influence over the device makes the device itself its own walled garden, AdColony touches on how Apple’s ATT shows the company’s plans for advertising, and Fyber covers…

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Mobile Monday: Mobile Budgets Shift to Android, Effectiveness of In-game Ads, Monetization Models in Puzzle Games

Posted Aug 23, 2021

Digital Turbine, AdColony, and Fyber have partnered up to give you the latest news, trends, and developments in the mobile world. This week, Digital Turbine touches on mobile budgets continuing to shift to Android, AdColony recaps a study into the effectiveness of in-game advertising, and Fyber spotlights puzzle games and how publishers monetize them. Check…

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Mobile Monday: Mobile Gaming to Reach 2 Billion Users in 2020, Strategy is the Third Biggest Genre in the U.S. iOS market

Posted Sep 27, 2020

From hypercasual games to hardcore titles, people are playing more types of mobile games than ever before. Among midcore and hardcore games, Strategy games have been a longstanding favorite for committed gamers looking for a challenge. A new report from GameRefinery details the success of Strategy games in the U.S. as the third-largest genre on iOS….

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