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Creative Showcase: World of Warcraft: Battle for Azeroth

Posted Feb 25, 2020

In this edition of the Creative Showcase, we look at how AdColony’s Aurora HD Video™ was utilized to drive brand awareness and retention in an award-winning campaign for World of Warcraft: Battle for Azeroth. How it WorkedIn 2018, With the latest expansion of World of Warcraft set to be released, Blizzard Entertainment tapped AdColony to…

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AdColony Wins Five Awards at MMA Smarties Middle East

Posted Feb 11, 2020

AdColony is proud to announce that we have received five awards at MMA Smarties Middle East 2020! A global panel of senior brand marketers and agency executives evaluated entries based on strategy, execution, creativity, and business impact. In addition to the awards for our campaigns, the team was honored to accept the prestigious award for…

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Creative Showcase: Toyota Corolla Hatchback

Posted Dec 3, 2019

In this edition of the Creative Showcase, we look at how AdColony’s Aurora HD Video™ and Instant-Play™ HD Video were utilized to drive greater vehicle awareness for Toyota in this multiple award-winning campaign! How it WorkedAdColony worked with Toyota and their agency Conill Advertising to create a three-month-long campaign to drive user engagement. Two versions of…

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Creative Showcase: Doritos Cool and Hot

Posted Nov 15, 2019

In this edition of the Creative Showcase, we look at how AdColony’s Aurora HD Video™ is paired with interactive elements to recreate the sensations of Doritos Cool & Hot in its Smarties X award-winning campaign! How it WorkedThe mobile ad campaign was for Doritos Cool and Hot was inspired by the different sensations that are…

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Creative Showcase: Telkom

Posted Aug 15, 2019

In this edition of the Creative Showcase, we’re seeing how AdColony Aurora HD Video™ with interactive elements can take a simple recharge on a prepaid phone to the next level for engagement and enjoyment by the mobile consumer. How it WorkedIn partnership with AdColony, Telkom South Africa served 30-second video ads to its target audiences…

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Creative Showcase: Sony Xperia XZ2

Posted Nov 2, 2018

In this edition of the Creative Showcase, we’re taking a look at the U.K.’s first Aurora™ Interactive HD Mobile Video unit, Sony Xperia XZ2, and why it was such a hit! How it Worked The Sony Xperia XZ2 campaign was created with the senses in mind. Consumers were able to interact with the video and…

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Creative Showcase: Nestle Dancow Aurora™ HD Video

Posted Sep 14, 2018

In this edition of the Creative Showcase, we’re taking a look at the MMA Smarties-nominated Nestle Dancow Aurora™ HD Video, how it worked, and why it gained so much success! How it Worked Aimed at tech-savvy, millennial mothers in Indonesia, the Nestle Dancow Aurora™ HD Video campaign brought utilized the interactivity available with mobile experiences….

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Creative Showcase: Peter Rabbit

Posted Jul 27, 2018

In this edition of the Creative Showcase, we’re looking at Peter Rabbit’s Veggie Chop- Dynamic End Card & Instant-Play HD Video™ and why it gained so much success. How it Worked Leveraging AdColony’s Dynamic End Card technology and Instant-Play HD Video™, this campaign allows moviegoers the opportunity to build familiarity with some of the most…

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Creative Showcase: Rexona Aurora Campaign

Posted Jun 1, 2018

In this edition of the Creative Showcase, we’re looking at the award-winning Rexona Invisible Black + White Aurora campaign and why it was so successful. How it Worked The Rexona Invisible Black + White campaign was one of the first interactive mobile video campaigns that utilized Aurora™ HD Video technology in the EMEA region. The…

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Creative Showcase: Transformers

Posted Feb 2, 2018

In this edition of the Creative Showcase, we’re exploring how mobile users were captivated by an interactive Aurora™ HD video ad for Transformers: The Last Knight. To get started, we sat down with Skylab’s senior interactive designer Cande Lopez to understand the perspective of the team who elevate the traditional movie trailer experience. [vimeo 234587953]…

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