Mobile Monday: Google to Enforce 30% Cut on IAP in 2021, Video Ads Drive 48% Higher Online Sales
Posted Oct 4, 2020Its only the start of October but brands and shoppers are already starting to focus on the holidays. eCommerce has seen a boost this year due to COVID-19 and that is likely to continue for end-of-year shopping. With higher activity on mobile devices this year, brands will be turning to video ads as a crucial…