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Creative Showcase: World of Warcraft: Battle for Azeroth

Posted Feb 25, 2020

In this edition of the Creative Showcase, we look at how AdColony’s Aurora HD Video™ was utilized to drive brand awareness and retention in an award-winning campaign for World of Warcraft: Battle for Azeroth. How it WorkedIn 2018, With the latest expansion of World of Warcraft set to be released, Blizzard Entertainment tapped AdColony to…

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AdColonized: Getting to Know James Vela

Posted May 18, 2017

Los Angeles is definitely filled with movie magic, but people sometimes forget the other artistic opportunities available in the city. Marketing Designer, James Vela not only creates beautiful graphic designs for AdColony Skylab but also captures life through his side hobby: photography. To give us more insight into his role in Skylab, James has agreed…

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Captivating Mobile Users: Video Ad Features That Intrigue by Age Group

Posted Nov 10, 2015

Captivating users is a challenge for any advertiser, and mobile is no exception. While there are numerous best practices to take into consideration for full screen and Instant-Feed™ native video placements, and UA experts tout the need for localization, there is yet another dimension to consider when customizing creatives for campaigns:  age. According to a…

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