Facebook Archives

AdBlock Detected!

Site not loading correctly? Ad is in our name, because it's what we do. This may cause issues if you're using ad blockers, and we don't serve any ads on our site.
Please pause or disable your ad blocker for our domain.

Mobile Monday: AppLovin’s Acquisition of MoPub, Record-breaking Estimates for Mobile Holiday Shopping, Winning Apps During Facebook’s Outage

Posted Oct 11, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine, AdColony, and Fyber have partnered up to cover news and insights in apps and games. This week we touch AppLovin’s acquisition of MoPub, predictions for the holiday shopping season, and which apps prospered during…

Mobile Monday: Facebook Explores Monetizing WhatsApp, The Growth of Mobile Tabletop Games, Preserving Mobile Game Spend Post-pandemic

Posted Aug 15, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine and AdColony are now joined by Fyber as we cover news and insights in apps and games. This week we touch on Facebook exploring bringing ads to WhatsApp, the growth of player spending in…

Mobile Monday: Facebook Declutters its Mobile Apps, Gen Z and Millennials Play Games on Multiple Platforms

Posted Aug 9, 2021

Things are always changing in the mobile world and that is now true even in this blog series. Mobile Monday has been AdColony’s weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. We will now be joining forces with our parent and sister companies to cover a broader range…

Mobile Monday: 55% of Mobile Users Unlikely to Allow Tracking from Facebook, India & Brazil Mobile Markets are on the Rise

Posted Feb 7, 2021

In our weekly Mobile Monday series, we cover the latest news and research in the mobile world. Last week, we discussed trends in the mobile app industry trends and hypercasual games, in particular, as the continued hot trend in mobile gaming. This week we’re diving back into that report to highlight the international markets and…

Mobile Monday: Major Brands Boycott Facebook Advertising, Apple Announces Privacy Changes

Posted Jun 28, 2020

The digital advertising industry is no stranger to rapid change but recent events could cause upheavals with long-lasting effects. After years of controversy, Facebook is facing an advertising boycott that has quickly grown larger than any before. Verizon and Honda have joined other major brands in pulling their ads from the platform to demand stricter…

Mobile Monday: Facebook Shuts Down Audience Network for Mobile Web, Mobile Games Earned $7.4B in Europe Last Year

Posted Feb 10, 2020

It has only been a few weeks after Google’s announcement to phase out third-party cookies and we are already seeing its effects. Facebook made headlines last week by announcing its plan to shut down the mobile web portion of its Audience Network and this could be a response to the changes in cookies. Meanwhile, mobile…

2018’s Privacy Scandals Left Indelible Impact on Consumers, Study Finds

Posted Mar 26, 2019

One of mobile marketing’s core strengths is the ability to target individual devices with mobile IDs, but the events of the past year – from the Cambridge Analytica data scandal to the Experian breach – have put consumers on high alert. Now, a full year after these privacy concerns began to surface, and the European…

Mobile Monday: Privacy Debate Heats Up, Attribution Gets ‘Vote of No Confidence’

Posted Mar 10, 2019

Do consumers really care about privacy? A report by Global Web Index found that less than half (49%) of digital consumers agreed that they feel in control of their personal data. But do users really care, asks Adweek, or is their need to use an app higher than their concern about whether their personal data…

Mobile Monday: Facebook Video vs. Viewability and Our Favorite Siri Shortcuts!

Posted Oct 22, 2018

Facebook’s 2018 continues to be a bit grim on the news front. Election manipulation, Instagram founders leaving, and now the social network is under fire from its [real] customers — advertisers. But hey, they’re still working on that dating app? Apple’s started highlighting apps that feature Siri shortcuts and we couldn’t be more excited! Check out…

Mobile Monday: Facebook’s Bad Week & UK Mobile Viewability

Posted Oct 1, 2018

This Mobile Monday we’re taking a look at Instagram’s potential illicit drug problem and how it impacts brand safety. Don’t forget Facebook’s compromised security. Also on the docket this week is the rise in mobile ad viewability in the U.K. Check it out! Instagram’s Drug Problem & Facebook’s Continued Security Woes Last week, Instagram’s founders…

Contact Us