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In our weekly Mobile Monday series, we cover the latest news and research in the mobile world. Last week, we discussed trends in the mobile app industry trends and hypercasual games, in particular, as the continued hot trend in mobile gaming. This week we’re diving back into that report to highlight the international markets and…
While the COVID-19 pandemic continues to affect people across the globe, governments and health authorities are working hard to find solutions to end the pandemic. Following this lead, Apple and Google have teamed up to use their resources and expertise to develop contract tracing technology that will help prevent the spread of the virus. Meanwhile,…
With Apple’s iOS 10 gold master now available, there are two key changes that mobile publishers and advertisers should take particular note of: limit ad tracking and ATS compliance. Mobile advertisers will need to sync with their advertising & attribution partners to verify that their tracking solution is prepared, and mobile publishers will need to…