Sensor Tower Archives

AdBlock Detected!

Site not loading correctly? Ad is in our name, because it's what we do. This may cause issues if you're using ad blockers, and we don't serve any ads on our site.
Please pause or disable your ad blocker for our domain.

Mobile Monday: AppLovin’s Acquisition of MoPub, Record-breaking Estimates for Mobile Holiday Shopping, Winning Apps During Facebook’s Outage

Posted Oct 11, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine, AdColony, and Fyber have partnered up to cover news and insights in apps and games. This week we touch AppLovin’s acquisition of MoPub, predictions for the holiday shopping season, and which apps prospered during…

Mobile Monday: Advancement in Mobile Discovery, App Engagement and Spending Remain Elevated, Candy Crush Jelly Saga’s $500M Milestone

Posted Oct 3, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine, AdColony, and Fyber have partnered up to cover news and insights in apps and games. This week we touch on the future of mobile discovery, consumer spending and engagement in apps during H2 2021,…

Mobile Monday: Content Fortresses in Adtech, The Boom of Real Estate Apps, U.S. Consumers’ App Usage in H1 2021

Posted Aug 30, 2021

Every week, Digital Turbine, AdColony, and Fyber are teaming up to give you the latest news and insights in the mobile world. In this edition of Mobile Monday, Digital Turbine touches on AppTrackingTransparency’s effect on consolidation in adtech, AdColony covers the rise of real estate and housing apps, and Fyber shares new research on the…

Mobile Monday: Facebook Explores Monetizing WhatsApp, The Growth of Mobile Tabletop Games, Preserving Mobile Game Spend Post-pandemic

Posted Aug 15, 2021

Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital Turbine and AdColony are now joined by Fyber as we cover news and insights in apps and games. This week we touch on Facebook exploring bringing ads to WhatsApp, the growth of player spending in…

Mobile Monday: Mobile Game Spending Grows 10% in June, Rewarded Video Ads Generate Highest eCPMs for Apps

Posted Jul 18, 2021

In several places around the world, lockdown restrictions are being lifted as vaccines are being distributed. Although many people are starting to resume life outside of the home, they are still playing mobile games and spending a ton of money on them. New data show that spending in mobile games last month was up 10%…

Mobile Monday: Spending in Mobile Games Reached $44.7B in H1 2021, Vaccine Passport Apps Hit 10 Million Installs

Posted Jul 11, 2021

Last year, contact tracing apps were a hot topic when talking about technology’s role in curbing COVID-19. Now that vaccines are being rolled out across the world, vaccine passport apps have been popping up in some regions. Recent data shows that vaccine passport apps have reached more than 10 million downloads in the last year….

How the Pandemic Shifted the App Ecosystem

Posted Jun 21, 2021

When the unexpected coronavirus started to conquer the world last year, no one predicted that this could still continue one year later. During the pandemic, our lifestyles and approach to daily things changed drastically, and mobile apps, particularly games, became our addiction while we were forced to spend most of our time indoors. After more…

Breaking Down the Mobile Gaming Trends of 2021

Posted Jun 7, 2021

No one can deny that while the world was experiencing the second wave of the COVİD-19 during the first half of 2021, mobile games had become our saviors while were spending most of our time at our home. According to Sensor Tower’s latest report, mobile game revenue spiked during the start of the COVID-19 pandemic….

Mobile Monday: Bridge Race is the Top Downloaded Mobile Game in April, App Installs Up 31% in Q1

Posted May 30, 2021

App usage continued to evolve in 2020 while users turned to apps for daily routines and entertainment more than ever. Lockdowns changed life for people across the globe, which led to more downloaded and opened apps at rates higher than anticipated. A new report says that installs and sessions were still growing at the beginning…

Mobile Market Forecast: Apps Will Reach $270B in Global User Spend and 230B Downloads By 2025

Posted May 4, 2021

It is no secret that mobile apps have become our saviors especially during the time of quarantine. From mobile games to entertainment apps, consumers can’t get enough of their favorite apps. According to Sensor Tower’s latest report, global spending on mobile apps will reach $270 billion by 2025. The App Store will account for $185…

Contact Us