Mobile Monday: Game Apps Earn 4x Non-Games, Gen Z Spends Big on Digital Content

Posted Jun 24, 2019

As they enter into adulthood, Gen Z is starting to make meaningful purchases and gaining the attention of brands and advertisers. A comprehensive report on the generation’s digital behaviors revealed that they are not only spending a considerable amount of time on mobile devices but are also spending money on them. Meanwhile, a recent industry…

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