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With Casual Connect Europe a little over a week away, the AdColony team is growing increasingly excited, particularly for the “Taking In-Game Ad Monetization to the Next Level,” panel moderated by our very own Thorbjorn Warin.
As it currently stands, there are well over two million apps available for download in both the Google Play Store and the Apple App Store combined. It’s a number that grows daily, one of the reasons that app developers and publishers spend so much time trying to make their apps stand out. And when you…
Quick question: How many apps do you have installed on your smartphone? How many of them have you used in the past week? The past day? The past few hours? Chances are, you’ve got a few apps that you use regularly, a few more that you use randomly, and perhaps even a couple of apps…
Great buzz for the AdColony games publishing team today — VentureBeat has released their Games Monetization Report reflecting the input of hundreds of game developers who weighed in via survey on the quality and effectiveness of their monetization partners. AdColony was featured prominently in the article and the report itself.
VentureBeat has posted an article about their Mobile Advertising Index Top 10 called, “VentureBeat’s mobile ad index: Facebook appears, iAd drops out” hot off the press today. The index is based on survey responses from actual users of mobile advertising products.