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Rewarded video has proven to be one of the most effective sources of revenue generation for mobile app developers. It seems simple at first – users watch an ad, users get rewards, but there’s plenty of nuance to what rewards are given, and when. A simple integration that gives users a reward for viewing an…
You may not have heard of publisher Jam City, but you’ve almost certainly heard of some of their smash hit apps like Cookie Jam, Juice Jam, and Panda Pop. With over 50 million MAU, Jam City has seen their revenue grow by 100 percent every year for five years. Every minute, 30,000 people open one of…
Last week, our EMEA team traveled to Tel Aviv, Israel for the final 2016 Casual Connect event. The team had an eventful few days, meeting potential new clients, spending time building relationships with old friends and attending the insightful panels on the current trends in the industry. It was great to visit our friends from Plarium, Murka, Playrix,…
Short-term events have been a tactic game publishers use to create an uptick in engagement for some time. While “double XP weekends” and holiday-themed updates have long been a staple in the console world, mobile is still catching up. Since its launch in July, Pokémon Go has had its share of ups and downs. October, though,…
With a monthly audience of over 45 million users and 300 million uploads, Wattpad has become a runaway success in the world of mobile reading. At its core, Wattpad is a writing community in which users can post everything from articles and original stories to fan fiction and poems, through mobile or desktop. Founded in…
Pixio is relatively new on the mobile scene – founded in January 2016 by Ricky Leung and Jeremy Lam, the small Hong Kong-based company is dedicated to making fun, simple games for everyone. The studio behind the incredibly addictive and well-received Tap Tap Trillionaire is well on its way to more success. Just this week,…
In the world of mobile games, Concrete Software has been around a long time. Founded in 2003, the team at Concrete makes arcade-style fun in the form of hits like Rapala Fishing – Daily Catch, NHL Hockey Target Smash, and a host of card games under the Aces banner. In an industry where the hottest…
Finland is home to many game companies. A picturesque country with stunning views and wonderful people, it’s no wonder it attracts some of the best game developers from around the world. In the capital of Helsinki, PlayRaven has made a name for itself in mobile by specializing in excellent strategy games and focusing exclusively on…
Monetization for mobile is something we talk a lot about, and we assume that readers have at least a basic understanding of what it takes to monetize their app. Many other sites do as well. This can lead to a lot running in circles for a new developer trying to figure out what everyone is trying to…
The long awaited Pokémon game for mobile devices is finally here. People who played the original Red and Blue versions of the game on their Game Boys have long since graduated to smartphones and finally have a fix for catching them all without an additional handheld. It’s been a long time coming but developer, Niantic…