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Held annually in Shanghai, the ChinaJoy International Digital Entertainment Expo is one of the largest gaming exhibitions in the global digital entertainment industry. Hosted this year at the Shanghai New International Expo Center from July 27 to 29, this expo attracts the best in the gaming industry from over 30 countries. ChinaJoy showcases online, mobile,…
Meet Xiaoli He: relationship builder, information collector, and number cruncher! As a Sales Director, Xiaoli is constantly growing the AdColony business in China and keeping up with new opportunities that come her way. Previously working for Baidu for four years, Xiaoli is an expert at user acquisition and a pro at maintaining client relationships. When…
It’s been a busy month for AdColony and the Mobile Marketing Association, with not one, but two events taking place on opposite sides of the world! On June 9th, Tom Simpson, our Growth & Innovation Director for APAC took the stage in Singapore, and on June 13th, Jon Hook, our VP for Brand & Agency…
As more and more apps are released, small publishers face an uphill battle in getting discovered by users. Despite this challenge, Korean developer Idiocracy, founded in 2014 by talented a crew calling themselves ‘idiots’, proudly placed in the Top 7 at Google Play Indie Game Festival with their game Pirates War – The Dice King….
In November, AdColony together with Adjust, a leading mobile attribution and analytics company, held a joint event in Singapore, bringing together creative mobile experts and veterans to discuss how user acquisition is more than just bringing new people to a product. Centred around performance marketing and data, AdColony APAC Managing Director Vikas Gulati was part of…
A few weeks ago, our APAC team packed their bags and met in Shanghai for ChinaJoy 2016. They joined over 300,000 attendees in the halls of the Shanghai New International Expo Center to participate in one of the world’s most influential events in the digital interactive entertainment industry. This year there was a heavy focus on…